Solved

Small Local Businesses

Question 1

Multiple Choice

Small local businesses


A) cannot afford direct marketing
B) use less sophisticated direct marketing than larger companies
C) do not have customer details
D) use direct marketing primarily to generate awareness

Correct Answer:

verifed

Verified

Related Questions

Q2: Door to door sales<br>A) are effective as

Q3: Direct and database marketing<br>A) cannot be tested<br>B)

Q4: Strengths of direct marketing include<br>A) targeting<br>B) personalising<br>C)

Q5: Direct and database marketing<br>A) aims only at

Q6: Direct and database marketing uses<br>A) messages sent

Q7: Loyalty schemes are<br>A) less effective than price

Q8: Direct mail is<br>A) perceived as irritating<br>B) disregarded

Q9: Direct marketing effectiveness<br>A) cannot be measured<br>B) can

Q10: Direct and database marketing weaknesses include<br>A) a