Exam 3: Strategic Initiatives for Implementing Competitive Advantages

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What form of processes include loan processing for a bank, claims processing for an insurance company, reservation processing for a hotel, and baggage handling for an airline?

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In which of the five basic supply chain activities do you build relationships with suppliers to procure raw materials?

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In the basic supply chain, return refers to supporting customers and product returns.

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Effective and efficient supply chain management systems can enable an organization to decrease the power of its buyers.

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What can effective and efficient supply chain management systems enable an organization to accomplish?

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What is the difference between customer-facing processes and business-facing processes?

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CRM analysis technologies help organizations segment their customers into categories such as best and worst customers.

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Which of the below business processes would you find in the marketing and sales division?

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Business-facing processes or back-office processes are invisible to the external customer but essential to the effective management and operation of the business.

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CRM predicting technologies help organizations predict customer behavior, such as which customers are at risk of leaving.

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There are three phases in the evolution of CRM: (1) reporting, (2) analyzing, and (3) predicting. What do CRM predicting technologies help organizations accomplish?

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Back-office operations deal directly with the customer.

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Which of the following is an organizational result from an effective and efficient supply chain management system?

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What does supply chain management involve?

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In the basic supply chain, source refers to planning for transportation of goods to customers.

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Enterprise resource planning (ERP) integrates all departments and functions throughout an organization into a single IT system (or integrated set of IT systems) so employees can make decisions by viewing enterprise-wide information about all business operations.

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What is an organization performing when it asks questions such as "why was revenue so high"?

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What is the analysis and redesign of workflow within and between enterprises?

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Walmart and Procter & Gamble (P&G) implemented a tremendously successful SCM system. The system linked Walmart's ________ centers directly to P&G's ________ centers.

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Which of the following processes would be found in the operations management department?

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