Exam 13: Proposals, Business Plans, and Formal Business Reports

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Which of the following statements about proposals is the most accurate?

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C

Formal business reports are read by only the highest levels of management.

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False

Which of the following components is typically included in a formal report but is optional in an informal report?

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D

Which of the following sections in the introduction to a formal business report tells why the report topic is important?

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Be sure that your business plan describes a unique product or service because that is all investors will be interested in.

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____________________ tell what the report findings mean; they usually appear before the recommendations.

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The ____________________ analysis section of a business plan should discuss market characteristics, trends, projected growth, customer behaviour, complementary products and services, and barriers to entry.

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Describe what a formal business report is and explain how it differs from a formal proposal. Then give an original example of when each would be written.

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Which of the following is the best advice for preparing a formal business report?

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Which of the following statements about formal business reports is NOT accurate?

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A potential angel investor is reading your business plan for a new start-up company. What will this investor most likely consider to be the most important factor in assessing your business potential?

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Executive summaries of formal reports should always be limited to one page.

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Which of the following is the longest and most substantive section of a formal business report?

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Explain what a proposal is. Then list the six parts of informal proposals, describing what type of information is included in each.

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Which of the following would NOT appear in the operations and management section of a business plan?

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Which of the following sections of a formal business report tells what the findings mean?

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What does the authorization section of an informal proposal include?

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Ancillary materials of interest to only some readers, such as résumés of principal investigators, testimonial letters, and audit procedures, would be included in the ____________________ section of a formal proposal.

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Proposals are written offers to solve problems, provide services, or sell equipment.

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Because they are written for managers and decision makers, ____________________ summaries are less technically oriented than abstracts.

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