Exam 1: Differing Perspectives on Quality

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According to the contingency theory, there is a point at which investment in quality improvement will become uneconomical.

(True/False)
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Which of the following choices correctly matches one of Garvin's dimensions of quality with its definition?

(Multiple Choice)
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The ultimate goal of strategic quality planning is to aid an organization to achieve sustainable competitive advantage.

(True/False)
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The marketer focuses on the ________ dimension of products and services.

(Multiple Choice)
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The role of marketing in design has been to bring the voice of the ________ into the design process.

(Multiple Choice)
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Which of the following activities is related to quality management?

(Multiple Choice)
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According to the economic quality level model, the pursuit of higher levels of quality will result in lower expenditures.

(True/False)
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________ include customer support and focusing on delivery reliability.

(Multiple Choice)
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The three spheres of quality are quality control, quality assurance, and quality management.

(True/False)
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Life testing is a facet of reliability engineering that determines whether a product will fail under controlled conditions during a specified life.

(True/False)
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________ referred to the communication problem when he stated that "the language of management is money."

(Multiple Choice)
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Employee empowerment involves removing decision-making responsibilities from the lowest levels in the organization, thereby freeing up those workers to accomplish more of their primary tasks.

(True/False)
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Conformance is the degree to which a product tolerates stress or trauma without failing.

(True/False)
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The ________ phase of quality control involves perceiving how interrelationships apply to the larger phenomenon of quality being studied.

(Multiple Choice)
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Quality management is the only quality sphere that overlaps with either of the other two spheres of quality control and quality assurance; quality control and quality assurance are unrelated.

(True/False)
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The ________ perspective on quality is technically oriented, focusing on statistics and technical specification that are needed to produce high-quality products.

(Multiple Choice)
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High customer involvement plays a major role in the determination of service quality.

(True/False)
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Which of the following is the most traditional dimension of quality?

(Multiple Choice)
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________ is based on customers' opinion of products and services.

(Multiple Choice)
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The ultimate goal of strategic quality planning is to help an organization achieve ________.

(Multiple Choice)
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