Exam 15: Distributing Products
Exam 1: Taking Risks and Making Profits Within the Dynamic Business Environment328 Questions
Exam 2: Understanding How Economics Affects Business317 Questions
Exam 3: Doing Business in Global Markets361 Questions
Exam 4: Demanding Ethical and Socially Responsible Behavior272 Questions
Exam 5: How to Form a Business350 Questions
Exam 6: Entrepreneurship and Starting a Small Business320 Questions
Exam 7: Management and Leadership287 Questions
Exam 8: Adapting Organizations to Todays Markets370 Questions
Exam 9: Production and Operations Management328 Questions
Exam 10: Motivating Employees382 Questions
Exam 11: Human Resource Management: Finding and Keeping the Best Employees444 Questions
Exam 12: Dealing With Employee-Management Issues and Relationships322 Questions
Exam 13: Marketing: Helping Buyers Buy255 Questions
Exam 14: Developing and Pricing Goods and Services358 Questions
Exam 15: Distributing Products318 Questions
Exam 16: Using Effective Promotions284 Questions
Exam 17: Understanding Accounting and Financial Information382 Questions
Exam 18: Financial Management314 Questions
Exam 19: Using Securities Markets for Financing and Investing Opportunities425 Questions
Exam 20: Money, Financial Institutions, and the Federal Reserve325 Questions
Exam 21: Appendix A: Using Technology to Manage Information256 Questions
Exam 22: Appendix B: Managing Risk264 Questions
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Sherwin Williams™,the paint and coating company,owns its manufacturing sites as well as over 3,000 retail stores in North America.Sherwin Williams exemplifies a __________________.
(Multiple Choice)
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In an administered distribution system,retail stores manage all of the marketing functions at the retail level.
(True/False)
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Which of the following statements provides the most accurate distinction between an agent and a broker? Agents:
(Multiple Choice)
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Franchise systems are one type of __________ distribution system.
(Multiple Choice)
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About 80 percent of all wholesalers are classified as merchant wholesalers.
(True/False)
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Suppliers to large retailers like Target and Wal-Mart may soon be required to use RFID tags when shipping products to these companies.
(True/False)
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Millie Woods owns and operates a World of Food grocery store.Although her store is independently owned and operated,she has signed an agreement with over seventy stores in the Midwest to use a common name,participate in chain promotions,and cooperate with other stores in the chain.Millie's store is part of a(n):
(Multiple Choice)
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Discount stores compete in the retail market mainly on the basis of price.
(True/False)
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Because so many people work outside the home and aren't at home during the day,companies that use direct selling are sponsoring parties at workplaces to sell their products.
(True/False)
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Paper 'N More sells a variety of office supplies to small businesses and local offices.The fact that it sells only to other firms and not consumers indicates that Paper 'N More engages only in:
(Multiple Choice)
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Some marketing intermediaries make both wholesale and retail sales.
(True/False)
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Direct mail,telemarketing,and catalog sales are all common examples of:
(Multiple Choice)
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Bunny Babbett has just become an independent contractor selling the products of Tweethouse,a firm that makes elaborate (and expensive)birdhouses and bird feeders.Bunny was recruited to the firm by Sylvester Katt,who already sells the Tweethouse products as an independent contractor.Sylvester told Bunny that both he and she would receive a commission on every item she sold.He also pointed out that she could boost her income significantly by recruiting more people to sell the products,because she would receive a commission on her recruits' sales.The arrangement described by Sylvester suggests that Tweethouse is using:
(Multiple Choice)
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Logistics involves planning,implementing,and controlling the physical flow of materials,final goods,and related information from points of origin to points of consumption.
(True/False)
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Although Helpusell brings together buyers and sellers and helps negotiate exchanges,it does not actually take title to any of the goods being traded.Helpusell would be classified as an agent or broker.
(True/False)
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Because some of its key suppliers have been late with their shipments of materials and parts,Marnex Enterprises has had to shut down its manufacturing plant for several hours twice in the past week.These difficulties indicate that Marnex has done a poor job in managing its inbound logistics.
(True/False)
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___________ is the sale of goods and services by telephone.
(Multiple Choice)
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Direct selling has all but disappeared as a major form of nonstore retailing because the trend toward two-income households means fewer opportunities for selling in the home.
(True/False)
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Materials handling is that part of logistics that deals with moving goods within the warehouse,from the warehouse to the production floor,and to various work stations along the production process.
(True/False)
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