Exam 8: Reliability and Validity
Exam 1: An Introduction to Communication Research35 Questions
Exam 2: Empirical Research38 Questions
Exam 3: Research Ethics37 Questions
Exam 4: Searching for Previous Research and American Psychological Association Style38 Questions
Exam 5: Research Structure and Literature Reviews37 Questions
Exam 6: Variables36 Questions
Exam 7: Measurement38 Questions
Exam 8: Reliability and Validity36 Questions
Exam 9: Survey Research40 Questions
Exam 10: Content Analysis37 Questions
Exam 11: Experimental Design40 Questions
Exam 12: Sampling Methods37 Questions
Exam 13: Hypothesis Testing39 Questions
Exam 14: Descriptive Statistics37 Questions
Exam 15: Chi-Square 2 Test of Independence37 Questions
Exam 16: Independent Samples T Tests34 Questions
Exam 17: One-Way Analysis of Variance34 Questions
Exam 18: Correlation35 Questions
Exam 19: Regression34 Questions
Exam 20: Presenting Research38 Questions
Exam 21: Statistical Tests and Concepts in Research Analysis77 Questions
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Which type of reliability testing is concerned with whether or not a person's score on a new measure can be used to predict future scores on a different measure?
(Multiple Choice)
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___________ validity occurs when a researcher has previously measured the criterion and then attempts to relate it to a newly developed measure at a later point.
(Multiple Choice)
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Explain the importance of validity in communication research studies.
(Short Answer)
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Describe an unreliable pattern of participant response to a questionnaire.
(Essay)
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John then takes his Extraterrestrial Communication Competence Scale and has participants fill it out along with Weiner's Communication Competence Scale because he theorizes the two should be related. What type of validity is this?
(Multiple Choice)
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Which validity problem describes a research participant who attempts to give the research responses indicative of the exact opposite of what he or she wants or to give completed random responses?
(Multiple Choice)
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Match each of the following terms with the correct statement.
-Reliability
(Multiple Choice)
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Match each of the following terms with the correct statement.
-Test-retest Reliability
(Multiple Choice)
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John has created a scale that measures "extraterrestrial communication competence." John is torn between which type of validity testing he should employ. Which approach to validity should John utilize?
(Multiple Choice)
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Face or content validity does not make use of correlation coefficients.
(True/False)
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Match each of the following terms with the correct statement.
-Mono-Operational Bias
(Multiple Choice)
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Which of the following is NOT a way to improve the alpha reliability of a measure?
(Multiple Choice)
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Which type of single administration reliability test is most commonly used by social scientists?
(Multiple Choice)
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Which threat to validity asks the question, "Are the results yours, or have multiple treatments by yourself and others combined to give the effect?"
(Multiple Choice)
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Factorial validity is based on a statistical technique known as factor analysis.
(True/False)
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