Question 1

What is the most important difference between interval and ratio levels of measurement?

Accepted Answer

The most important difference between in

Question 2

Consider the following survey item stem: "My teacher speaks clearly and explains things well." This stem would be classified as being part of a(n) ________ question.

Accepted Answer

A)  loaded 
B)  leading 
C)  double-barreled 
D)  insufficiently specific 
A)  loaded 
B)  leading 
C)  double-barreled 
D)  insufficiently specific

Question 3

Thurstone scales are used relatively rarely because

Accepted Answer

A)  they are laborious to construct relative to Likert scales. 
B)  Thurstone scales cannot include subscales. 
C)  the ratings judges give to items can change over time. 
D)  of all of the above reasons. 
A)  they are laborious to construct relative to Likert scales. 
B)  Thurstone scales cannot include subscales. 
C)  the ratings judges give to items can change over time. 
D)  of all of the above reasons.

Question 4

Statements such as "Mean scores of participants in the experimental condition were twice as high as those of participants in the control condition" should only be made when the dependent measure is based on ________ level scale.

Accepted Answer

A)  an ordinal 
B)  an interval 
C)  a ratio 
D)  either an interval or a ratio 
A)  an ordinal 
B)  an interval 
C)  a ratio 
D)  either an interval or a ratio

Question 5

Consider the following survey item stem: "Polysyllabic and Latinate verbiage obfuscates signification." This stem violates the question-writing rule of

Accepted Answer

A)  avoid unnecessary negatives. 
B)  use the language of research participants. 
C)  avoid double-barreled questions. 
D)  be specific. 
A)  avoid unnecessary negatives. 
B)  use the language of research participants. 
C)  avoid double-barreled questions. 
D)  be specific.

Question 6

Describe two techniques that can be used to increase survey response rates.

Accepted Answer

1. Incentives: Offering incentives to su

Question 7

Respondents are LEAST likely to see a rating scale when completing scales composed of ________items.

Accepted Answer

A)  Likert 
B)  Semantic differential 
C)  Thurstone 
D)  Guttman 
A)  Likert 
B)  Semantic differential 
C)  Thurstone 
D)  Guttman

Question 8

Describe two characteristics of high quality survey instructions.

Accepted Answer

High-quality survey instructions possess

Question 9

In order to ensure that high scores mean the same thing for items worded in a positive and negative direction on a 1 to 5 scale, you rescore the negatively worded items so that 1 becomes 5, 2 becomes 4, 4 becomes 2, and 5 becomes 1. This procedure is known as

Accepted Answer

A)  Osgood scoring 
B)  differential scoring 
C)  Thurstone scoring 
D)  reverse scoring. 
A)  Osgood scoring 
B)  differential scoring 
C)  Thurstone scoring 
D)  reverse scoring.

Question 10

What are leading questions and loaded questions? Give an example of each.

Accepted Answer

Leading questions and loaded questions a

Question 11

Consider the following survey item: "The university should not raise tuition under any circumstances" with these responses options: Strongly Agree, Agree, Disagree, or Strongly Disagree. This item can be categorized as

Accepted Answer

A)  open-ended 
B)  stem-based 
C)  closed-ended 
D)  acquiescent 
A)  open-ended 
B)  stem-based 
C)  closed-ended 
D)  acquiescent

Question 12

________ response bias is a tendency to use only the end points of a numerical response scale.

Accepted Answer

A)  Social desirability 
B)  Acquiescence 
C)  Extremity 
D)  Halo 
A)  Social desirability 
B)  Acquiescence 
C)  Extremity 
D)  Halo

Question 13

Consider the following survey item stem: "People who do not speak English well should not be allow to teach in college." This stem violates the question-writing rule of

Accepted Answer

A)  avoid unnecessary negatives. 
B)  use the language of research participants. 
C)  avoid double-barreled questions. 
D)  be specific. 
A)  avoid unnecessary negatives. 
B)  use the language of research participants. 
C)  avoid double-barreled questions. 
D)  be specific.

Question 14

A recency effect occurs when, given a list of response options, people choose

Accepted Answer

A)  the item that is most relevant to their lives. 
B)  an item near the end of the list. 
C)  an item near the top of the list. 
D)  the item that triggers a memory of something that occurred in the recent past. 
A)  the item that is most relevant to their lives. 
B)  an item near the end of the list. 
C)  an item near the top of the list. 
D)  the item that triggers a memory of something that occurred in the recent past.

Question 15

Which of the following statements about open-ended versus closed-ended questions is FALSE?

Accepted Answer

A)  The responses to open-ended questions are more easily quantified. 
B)  Open-ended questions are generally better to use when asking about the frequency of sensitive or socially disapproved behaviors. 
C)  Responses to open-ended questions can be used to design response options for closed-ended questions. 
D)  Open-ended questions are more useful when one is unsure of the appropriate response options to use with closed-ended questions. 
A)  The responses to open-ended questions are more easily quantified. 
B)  Open-ended questions are generally better to use when asking about the frequency of sensitive or socially disapproved behaviors. 
C)  Responses to open-ended questions can be used to design response options for closed-ended questions. 
D)  Open-ended questions are more useful when one is unsure of the appropriate response options to use with closed-ended questions.

Question 16

Describe three characteristics that indicate good questionnaire design.

Accepted Answer

1. Clear and concise language: A well-de

Question 17

What is a Guttman scale? Why are Guttman scales rarely used?

Accepted Answer

A Guttman scale is a type of measurement

Question 18

What is meant by the term "level of measurement"? Name and define the levels of measurement from highest to lowest.

Accepted Answer

The term "level of measurement" refers t

Question 19

A loaded question

Accepted Answer

A)  includes two negatives. 
B)  includes high-level vocabulary words. 
C)  uses emotional context to evoke a desired response. 
D)  asks for two or more pieces of information at the same time. 
A)  includes two negatives. 
B)  includes high-level vocabulary words. 
C)  uses emotional context to evoke a desired response. 
D)  asks for two or more pieces of information at the same time.

Question 20

Describe the two methods of comparative scaling. What three conditions must be met to achieve reliable and valid results using this procedure?

Accepted Answer

Comparative scaling is a method used to

What is the most important difference between interval and ratio levels of measurement?

Consider the following survey item stem: "My teacher speaks clearly and explains things well." This stem would be classified as being part of a(n) ________ question.

Thurstone scales are used relatively rarely because

Statements such as "Mean scores of participants in the experimental condition were twice as high as those of participants in the control condition" should only be made when the dependent measure is based on ________ level scale.

Consider the following survey item stem: "Polysyllabic and Latinate verbiage obfuscates signification." This stem violates the question-writing rule of

Describe two techniques that can be used to increase survey response rates.

Respondents are LEAST likely to see a rating scale when completing scales composed of ________items.

Describe two characteristics of high quality survey instructions.

In order to ensure that high scores mean the same thing for items worded in a positive and negative direction on a 1 to 5 scale, you rescore the negatively worded items so that 1 becomes 5, 2 becomes 4, 4 becomes 2, and 5 becomes 1. This procedure is known as

What are leading questions and loaded questions? Give an example of each.

Consider the following survey item: "The university should not raise tuition under any circumstances" with these responses options: Strongly Agree, Agree, Disagree, or Strongly Disagree. This item can be categorized as

________ response bias is a tendency to use only the end points of a numerical response scale.

Consider the following survey item stem: "People who do not speak English well should not be allow to teach in college." This stem violates the question-writing rule of

A recency effect occurs when, given a list of response options, people choose

Which of the following statements about open-ended versus closed-ended questions is FALSE?

Describe three characteristics that indicate good questionnaire design.

What is a Guttman scale? Why are Guttman scales rarely used?

What is meant by the term "level of measurement"? Name and define the levels of measurement from highest to lowest.

A loaded question

Describe the two methods of comparative scaling. What three conditions must be met to achieve reliable and valid results using this procedure?

Behavioral Science

Research Strategies: an Overview

The Ethical Treatment of Research Participants

The Professional and Social Responsibilities of Scientists

Formulating a Research Question

Developing a Measurement Strategy

The Internal Validity of Research

The External Validity of Research

True Experiments

Field Research

Correlational Designs

Factor Analysis, Path Analysis, and Structural Equation Modeling

The Single-Case Research Strategy

Qualitative Research and Interviewing, Rachel Kraus, Ball State University

Evaluation Research

Data Collection

Interpreting Research Results

Literature Reviewing

Filters

Exam 15: Survey Research

What is the most important difference between interval and ratio levels of measurement?

Consider the following survey item stem: "My teacher speaks clearly and explains things well." This stem would be classified as being part of a(n) ________ question.

Thurstone scales are used relatively rarely because

Statements such as "Mean scores of participants in the experimental condition were twice as high as those of participants in the control condition" should only be made when the dependent measure is based on ________ level scale.

Consider the following survey item stem: "Polysyllabic and Latinate verbiage obfuscates signification." This stem violates the question-writing rule of

Describe two techniques that can be used to increase survey response rates.

Respondents are LEAST likely to see a rating scale when completing scales composed of ________items.

Describe two characteristics of high quality survey instructions.

In order to ensure that high scores mean the same thing for items worded in a positive and negative direction on a 1 to 5 scale, you rescore the negatively worded items so that 1 becomes 5, 2 becomes 4, 4 becomes 2, and 5 becomes 1. This procedure is known as

What are leading questions and loaded questions? Give an example of each.

Consider the following survey item: "The university should not raise tuition under any circumstances" with these responses options: Strongly Agree, Agree, Disagree, or Strongly Disagree. This item can be categorized as

________ response bias is a tendency to use only the end points of a numerical response scale.

Consider the following survey item stem: "People who do not speak English well should not be allow to teach in college." This stem violates the question-writing rule of

A recency effect occurs when, given a list of response options, people choose

Which of the following statements about open-ended versus closed-ended questions is FALSE?

Describe three characteristics that indicate good questionnaire design.

What is a Guttman scale? Why are Guttman scales rarely used?

What is meant by the term "level of measurement"? Name and define the levels of measurement from highest to lowest.

A loaded question

Describe the two methods of comparative scaling. What three conditions must be met to achieve reliable and valid results using this procedure?

Behavioral Science

Research Strategies: an Overview

The Ethical Treatment of Research Participants

The Professional and Social Responsibilities of Scientists

Formulating a Research Question

Developing a Measurement Strategy

The Internal Validity of Research

The External Validity of Research

True Experiments

Field Research

Correlational Designs

Factor Analysis, Path Analysis, and Structural Equation Modeling

The Single-Case Research Strategy

Qualitative Research and Interviewing, Rachel Kraus, Ball State University

Evaluation Research

Data Collection

Interpreting Research Results

Literature Reviewing

Filters