Question 1

All of the following are characteristics of a quality research topic EXCEPT _____.

Accepted Answer

A)  The research is of interest to both the sponsor and the researcher. 
B)  The research design uses cutting-edge analytical techniques. 
C)  The research is developed from and supported by a sound theoretical base. 
D)  Resource requirements in terms of time, money, and data access are well understood early in the research process. 
E)  The research problem is well defined and the research questions and objectives that flow from it are specific and possible to address through a rigorous research design. 
A)  The research is of interest to both the sponsor and the researcher. 
B)  The research design uses cutting-edge analytical techniques. 
C)  The research is developed from and supported by a sound theoretical base. 
D)  Resource requirements in terms of time, money, and data access are well understood early in the research process. 
E)  The research problem is well defined and the research questions and objectives that flow from it are specific and possible to address through a rigorous research design. B

Question 2

Why should textbooks be used with caution when used as a source for research ideas?

Accepted Answer

A)  sources used in textbooks are not relevant enough for research projects 
B)  they usually only report academic and not managerial research 
C)  they could be out of date and not reflect current research interest 
D)  research reported in textbooks is not usually theoretically-based and thus less useful in providing researchers with relevant research ideas 
E)  ideas garnered from them are usually too broad for most research projects 
A)  sources used in textbooks are not relevant enough for research projects 
B)  they usually only report academic and not managerial research 
C)  they could be out of date and not reflect current research interest 
D)  research reported in textbooks is not usually theoretically-based and thus less useful in providing researchers with relevant research ideas 
E)  ideas garnered from them are usually too broad for most research projects C

Question 3

Which of the following is a literature source?

Accepted Answer

A)  books 
B)  journals and conference proceedings 
C)  government and industry 
D)  electronic databases 
E)  all of the above 
A)  books 
B)  journals and conference proceedings 
C)  government and industry 
D)  electronic databases 
E)  all of the above E

Question 4

_____ rephrase research issues into a form that is researchable.

Accepted Answer

A)  Symptoms 
B)  Research questions 
C)  Interrogatories 
D)  Heuristics 
E)  Research methodologies 
A)  Symptoms 
B)  Research questions 
C)  Interrogatories 
D)  Heuristics 
E)  Research methodologies

Question 5

Before conducting a research project, most researchers undertake background research to further refine the definition of the problem and to ensure that past work has been considered in clarifying the scope of the proposed research project. This background research is often referred to as _____.

Accepted Answer

A)  primary research 
B)  a preliminary review 
C)  a literature review 
D)  foundation research 
E)  environmental scanning 
A)  primary research 
B)  a preliminary review 
C)  a literature review 
D)  foundation research 
E)  environmental scanning

Question 6

An inadequate distribution channel is an example of a(n) _____.

Accepted Answer

A)  business mistake 
B)  crisis 
C)  symptom 
D)  issue 
E)  primary research question 
A)  business mistake 
B)  crisis 
C)  symptom 
D)  issue 
E)  primary research question

Question 7

Which of the following is an example of an issue rather than a symptom?

Accepted Answer

A)  low customer service ratings 
B)  sales lower than expected 
C)  poor product quality 
D)  churn rate highest in the market 
E)  labor costs higher than competitors' 
A)  low customer service ratings 
B)  sales lower than expected 
C)  poor product quality 
D)  churn rate highest in the market 
E)  labor costs higher than competitors'

Question 8

High employee turnover is an example of a(n) _____.

Accepted Answer

A)  symptom 
B)  issue 
C)  crisis 
D)  heuristic 
E)  opportunity 
A)  symptom 
B)  issue 
C)  crisis 
D)  heuristic 
E)  opportunity

Question 9

All of the following are reasons for including a literature review EXCEPT _____.

Accepted Answer

A)  helps define the research problem and clarify your research questions 
B)  provides the background of the major issues 
C)  provides support for preconceived conclusions of the research 
D)  suggests potential hypotheses 
E)  indentifies research methods and data analysis and interpretation approaches used by other researchers on similar projects 
A)  helps define the research problem and clarify your research questions 
B)  provides the background of the major issues 
C)  provides support for preconceived conclusions of the research 
D)  suggests potential hypotheses 
E)  indentifies research methods and data analysis and interpretation approaches used by other researchers on similar projects

Question 10

Which of the following is an example of a symptom rather than an issue?

Accepted Answer

A)  poor product quality 
B)  sales territories too large 
C)  inadequate forecasting techniques 
D)  too many employee sick days 
E)  high stock-outs 
A)  poor product quality 
B)  sales territories too large 
C)  inadequate forecasting techniques 
D)  too many employee sick days 
E)  high stock-outs

Question 11

Which of the following is often the most difficult part of the research process to execute properly?

Accepted Answer

A)  collecting data 
B)  determining the unit of analysis 
C)  defining the research problem 
D)  analyzing data 
E)  report results 
A)  collecting data 
B)  determining the unit of analysis 
C)  defining the research problem 
D)  analyzing data 
E)  report results

Question 12

Research questions are often phrased in which of the following forms?

Accepted Answer

A)  what 
B)  when 
C)  where 
D)  who 
E)  all of the above 
A)  what 
B)  when 
C)  where 
D)  who 
E)  all of the above

Question 13

Literature review cannot help identify the methods used by previous researchers to study prior problems.

Accepted Answer

A) True 
 B)False

Question 14

Literature reviews are often divided into two stages. What is the first stage of a literature review?

Accepted Answer

A)  identifying and describing past theoretical research related to your topic 
B)  a review of the literature to identify existing themes, trends, and relationships between variables 
C)  determination of the appropriate research methods and data analysis technique 
D)  interpretation of results 
E)  integration of results from previous studies 
A)  identifying and describing past theoretical research related to your topic 
B)  a review of the literature to identify existing themes, trends, and relationships between variables 
C)  determination of the appropriate research methods and data analysis technique 
D)  interpretation of results 
E)  integration of results from previous studies

Question 15

A research brief is the overview of the sponsor's initial perceptions of the problem and is only presented in written form.

Accepted Answer

A) True 
 B)False

Question 16

Which of the following holds the highest risk of criticism and possible failure?

Accepted Answer

A)  applying a new methodology in an established field of study 
B)  applying a new methodology in a new field of study 
C)  applying an old methodology in a new field of study 
D)  applying an old methodology in an old field of study 
E)  applying a new methodology in both an old and new field of study 
A)  applying a new methodology in an established field of study 
B)  applying a new methodology in a new field of study 
C)  applying an old methodology in a new field of study 
D)  applying an old methodology in an old field of study 
E)  applying a new methodology in both an old and new field of study

Question 17

"What factors influence employee retention?" is an example of a(n) _____.

Accepted Answer

A)  research hypothesis 
B)  research question 
C)  symptom 
D)  issue 
E)  research proposal 
A)  research hypothesis 
B)  research question 
C)  symptom 
D)  issue 
E)  research proposal

Question 18

Journals and conference proceedings are good sources of research for literature reviews.

Accepted Answer

A) True 
 B)False

Question 19

Literature reviews include reflection on research objectives.

Accepted Answer

A) True 
 B)False

Question 20

Issues are signals that a change may be needed to avoid further problems or to take advantage of an important opportunity.

Accepted Answer

A) True 
 B)False

All of the following are characteristics of a quality research topic EXCEPT _____.

Why should textbooks be used with caution when used as a source for research ideas?

Which of the following is a literature source?

_____ rephrase research issues into a form that is researchable.

Before conducting a research project, most researchers undertake background research to further refine the definition of the problem and to ensure that past work has been considered in clarifying the scope of the proposed research project. This background research is often referred to as _____.

An inadequate distribution channel is an example of a(n) _____.

Which of the following is an example of an issue rather than a symptom?

High employee turnover is an example of a(n) _____.

All of the following are reasons for including a literature review EXCEPT _____.

Which of the following is an example of a symptom rather than an issue?

Which of the following is often the most difficult part of the research process to execute properly?

Research questions are often phrased in which of the following forms?

Literature review cannot help identify the methods used by previous researchers to study prior problems.

Literature reviews are often divided into two stages. What is the first stage of a literature review?

A research brief is the overview of the sponsor's initial perceptions of the problem and is only presented in written form.

Which of the following holds the highest risk of criticism and possible failure?

"What factors influence employee retention?" is an example of a(n) _____.

Journals and conference proceedings are good sources of research for literature reviews.

Literature reviews include reflection on research objectives.

Issues are signals that a change may be needed to avoid further problems or to take advantage of an important opportunity.

Business Research for the Twenty-First Century

Overview of the Research Process

Ethics in Business Research

The Nature and Sources of Secondary Business Data

Conceptualization and Research Design

Sampling Approaches and Considerations

Methods of Collecting Primary Data

Measurement and Scaling

Questionnaire Design

Basic Data Analysis for Qualitative Research

Basic Data Analysis for Quantitative Research

Testing Hypotheses in Quantitative Research

Examining Relationships Using Correlation and Regression

Other Multivariate Techiques

Reporting and Presenting Research

Filters

Exam 4: Defining the Research Problem and Reviewing the Literature

All of the following are characteristics of a quality research topic EXCEPT _____.

Why should textbooks be used with caution when used as a source for research ideas?

Which of the following is a literature source?

_____ rephrase research issues into a form that is researchable.

Before conducting a research project, most researchers undertake background research to further refine the definition of the problem and to ensure that past work has been considered in clarifying the scope of the proposed research project. This background research is often referred to as _____.

An inadequate distribution channel is an example of a(n) _____.

Which of the following is an example of an issue rather than a symptom?

High employee turnover is an example of a(n) _____.

All of the following are reasons for including a literature review EXCEPT _____.

Which of the following is an example of a symptom rather than an issue?

Which of the following is often the most difficult part of the research process to execute properly?

Research questions are often phrased in which of the following forms?

Literature review cannot help identify the methods used by previous researchers to study prior problems.

Literature reviews are often divided into two stages. What is the first stage of a literature review?

A research brief is the overview of the sponsor's initial perceptions of the problem and is only presented in written form.

Which of the following holds the highest risk of criticism and possible failure?

"What factors influence employee retention?" is an example of a(n) _____.

Journals and conference proceedings are good sources of research for literature reviews.

Literature reviews include reflection on research objectives.

Issues are signals that a change may be needed to avoid further problems or to take advantage of an important opportunity.

Business Research for the Twenty-First Century

Overview of the Research Process

Ethics in Business Research

The Nature and Sources of Secondary Business Data

Conceptualization and Research Design

Sampling Approaches and Considerations

Methods of Collecting Primary Data

Measurement and Scaling

Questionnaire Design

Basic Data Analysis for Qualitative Research

Basic Data Analysis for Quantitative Research

Testing Hypotheses in Quantitative Research

Examining Relationships Using Correlation and Regression

Other Multivariate Techiques

Reporting and Presenting Research

Filters