Question 1

Compare and contrast a research question and a research hypothesis. Give an example of each.

Accepted Answer

A research question poses an issue of interest to the researcher and is related to the specific decision faced by the company. A hypothesis is a formal statement of some unproven supposition that tentatively explains certain facts or phenomena. A hypothesis often describes some systematic (nonrandom) event that can be tested using data. Generally, a hypothesis restates a research question in more specific terms. For example, a research question may imply the existence of some relationship, but the hypothesis typically goes further by stating the direction of the relationship. Students' examples will vary, but several are given in Exhibit 2.4 (in the text).

Question 2

One characteristic of research based on the scientific method is that it is theory driven. This means that _____.

Accepted Answer

A)  conclusions drawn from the results are based on logic 
B)  it is compared against reality 
C)  the results are independent of the researcher's opinion 
D)  it based on the principle of parsimony 
E)  it relies on an existing body of knowledge 
A)  conclusions drawn from the results are based on logic 
B)  it is compared against reality 
C)  the results are independent of the researcher's opinion 
D)  it based on the principle of parsimony 
E)  it relies on an existing body of knowledge E

Question 3

Behavioral learning theory does not mean that changes in behavior are brought about as a result of conditioning or rewards and reinforcement for desirable behavior.

Accepted Answer

A) True 
 B)False  False

Question 4

A research proposal is an informal document that summarizes what the problem is, how it will be investigated, how long it will take to complete, how much it will cost and who will be investigating the problem.

Accepted Answer

A) True 
 B)False

Question 5

The first task in the business research process is to define the problem.

Accepted Answer

A) True 
 B)False

Question 6

The Google search engine is based on _____.

Accepted Answer

A)  intuition 
B)  causal analyses 
C)  descriptive theory 
D)  normative theory 
E)  mathematical theory 
A)  intuition 
B)  causal analyses 
C)  descriptive theory 
D)  normative theory 
E)  mathematical theory

Question 7

Rational decision making is based on explanation and prediction.

Accepted Answer

A) True 
 B)False

Question 8

The phases of the business research process are _____.

Accepted Answer

A)  formulation, execution, analytical, and debriefing 
B)  formulation, execution, and analytical 
C)  observation, discovery, develop hypotheses, analyses, conclusions 
D)  discovery, analysis, hypotheses 
E)  exploratory, descriptive, and causal 
A)  formulation, execution, analytical, and debriefing 
B)  formulation, execution, and analytical 
C)  observation, discovery, develop hypotheses, analyses, conclusions 
D)  discovery, analysis, hypotheses 
E)  exploratory, descriptive, and causal

Question 9

The statement, "An advertisement containing an attractive spokesperson will result in more favorable attitudes toward the product advertised than an advertisement that does not contain an attractive spokesperson," is an example of a research _____.

Accepted Answer

A)  theory 
B)  question 
C)  statement 
D)  hypothesis 
E)  generalization 
A)  theory 
B)  question 
C)  statement 
D)  hypothesis 
E)  generalization

Question 10

One characteristic of research based on the scientific method is that it is rigorous. This means that _____.

Accepted Answer

A)  it is compared against reality 
B)  the results are independent of the researcher's opinion 
C)  it relies on the previous body of knowledge 
D)  conclusions drawn from the results are based on logic 
E)  every effort is made to minimize error 
A)  it is compared against reality 
B)  the results are independent of the researcher's opinion 
C)  it relies on the previous body of knowledge 
D)  conclusions drawn from the results are based on logic 
E)  every effort is made to minimize error

Question 11

Describe the role theory plays in the basic business research process and discuss the problems that may arise.

Accepted Answer

The answer of Describe the role theory plays in the...

Question 12

A _____ is a formal document summarizing what the problem is, how it will be investigated, how much the investigation will cost, and how long the research will take to complete.

Accepted Answer

A)  research brief 
B)  research design 
C)  research hypothesis 
D)  research proposal 
E)  research report 
A)  research brief 
B)  research design 
C)  research hypothesis 
D)  research proposal 
E)  research report

Question 13

A _____ poses an issue of interest to the researcher and is related to the specific decision faced by the company.

Accepted Answer

A)  hypothesis 
B)  theory 
C)  data point 
D)  research question 
E)  decision process 
A)  hypothesis 
B)  theory 
C)  data point 
D)  research question 
E)  decision process

Question 14

A _____ is a formal statement of some unproven supposition that tentatively explains certain facts or phenomena.

Accepted Answer

A)  research question 
B)  hypothesis 
C)  theory 
D)  data point 
E)  decision process 
A)  research question 
B)  hypothesis 
C)  theory 
D)  data point 
E)  decision process

Question 15

Budget and timeline to completion is never a part of the research proposal

Accepted Answer

A) True 
 B)False

Question 16

The first task in the formulation phase of the business research process is to _____.

Accepted Answer

A)  define the problem 
B)  confirm the need for the research 
C)  analyze data 
D)  select sampling method 
E)  develop questions and objectives 
A)  define the problem 
B)  confirm the need for the research 
C)  analyze data 
D)  select sampling method 
E)  develop questions and objectives

Question 17

Which process provides a roadmap with directions for conducting a business research project?

Accepted Answer

A)  decision-making process 
B)  business process 
C)  research tactical process 
D)  scientific method 
E)  business research process 
A)  decision-making process 
B)  business process 
C)  research tactical process 
D)  scientific method 
E)  business research process

Question 18

In the ______ phase of the business research process, the researcher is actively gathering information from the appropriate sources.

Accepted Answer

A)  formulation 
B)  execution 
C)  analytical 
D)  discovery 
E)  theoretical 
A)  formulation 
B)  execution 
C)  analytical 
D)  discovery 
E)  theoretical

Question 19

The principle of _____ means that a simpler solution is better than a complex solution.

Accepted Answer

A)  homeostasis 
B)  logic 
C)  parsimony 
D)  rigor 
E)  simplicity 
A)  homeostasis 
B)  logic 
C)  parsimony 
D)  rigor 
E)  simplicity

Question 20

Research questions are formal statements of some unproven supposition that tentatively explains certain facts and phenomena.

Accepted Answer

A) True 
 B)False

Compare and contrast a research question and a research hypothesis. Give an example of each.

One characteristic of research based on the scientific method is that it is theory driven. This means that _____.

Behavioral learning theory does not mean that changes in behavior are brought about as a result of conditioning or rewards and reinforcement for desirable behavior.

A research proposal is an informal document that summarizes what the problem is, how it will be investigated, how long it will take to complete, how much it will cost and who will be investigating the problem.

The first task in the business research process is to define the problem.

The Google search engine is based on _____.

Rational decision making is based on explanation and prediction.

The phases of the business research process are _____.

The statement, "An advertisement containing an attractive spokesperson will result in more favorable attitudes toward the product advertised than an advertisement that does not contain an attractive spokesperson," is an example of a research _____.

One characteristic of research based on the scientific method is that it is rigorous. This means that _____.

Describe the role theory plays in the basic business research process and discuss the problems that may arise.

A _____ is a formal document summarizing what the problem is, how it will be investigated, how much the investigation will cost, and how long the research will take to complete.

A _____ poses an issue of interest to the researcher and is related to the specific decision faced by the company.

A _____ is a formal statement of some unproven supposition that tentatively explains certain facts or phenomena.

Budget and timeline to completion is never a part of the research proposal

The first task in the formulation phase of the business research process is to _____.

Which process provides a roadmap with directions for conducting a business research project?

In the ______ phase of the business research process, the researcher is actively gathering information from the appropriate sources.

The principle of _____ means that a simpler solution is better than a complex solution.

Research questions are formal statements of some unproven supposition that tentatively explains certain facts and phenomena.

Business Research for the Twenty-First Century

Ethics in Business Research

Defining the Research Problem and Reviewing the Literature

The Nature and Sources of Secondary Business Data

Conceptualization and Research Design

Sampling Approaches and Considerations

Methods of Collecting Primary Data

Measurement and Scaling

Questionnaire Design

Basic Data Analysis for Qualitative Research

Basic Data Analysis for Quantitative Research

Testing Hypotheses in Quantitative Research

Examining Relationships Using Correlation and Regression

Other Multivariate Techiques

Reporting and Presenting Research

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Exam 2: Overview of the Research Process

Compare and contrast a research question and a research hypothesis. Give an example of each.

One characteristic of research based on the scientific method is that it is theory driven. This means that _____.

Behavioral learning theory does not mean that changes in behavior are brought about as a result of conditioning or rewards and reinforcement for desirable behavior.

A research proposal is an informal document that summarizes what the problem is, how it will be investigated, how long it will take to complete, how much it will cost and who will be investigating the problem.

The first task in the business research process is to define the problem.

The Google search engine is based on _____.

Rational decision making is based on explanation and prediction.

The phases of the business research process are _____.

The statement, "An advertisement containing an attractive spokesperson will result in more favorable attitudes toward the product advertised than an advertisement that does not contain an attractive spokesperson," is an example of a research _____.

One characteristic of research based on the scientific method is that it is rigorous. This means that _____.

Describe the role theory plays in the basic business research process and discuss the problems that may arise.

A _____ is a formal document summarizing what the problem is, how it will be investigated, how much the investigation will cost, and how long the research will take to complete.

A _____ poses an issue of interest to the researcher and is related to the specific decision faced by the company.

A _____ is a formal statement of some unproven supposition that tentatively explains certain facts or phenomena.

Budget and timeline to completion is never a part of the research proposal

The first task in the formulation phase of the business research process is to _____.

Which process provides a roadmap with directions for conducting a business research project?

In the ______ phase of the business research process, the researcher is actively gathering information from the appropriate sources.

The principle of _____ means that a simpler solution is better than a complex solution.

Research questions are formal statements of some unproven supposition that tentatively explains certain facts and phenomena.

Business Research for the Twenty-First Century

Ethics in Business Research

Defining the Research Problem and Reviewing the Literature

The Nature and Sources of Secondary Business Data

Conceptualization and Research Design

Sampling Approaches and Considerations

Methods of Collecting Primary Data

Measurement and Scaling

Questionnaire Design

Basic Data Analysis for Qualitative Research

Basic Data Analysis for Quantitative Research

Testing Hypotheses in Quantitative Research

Examining Relationships Using Correlation and Regression

Other Multivariate Techiques

Reporting and Presenting Research

Filters