Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

________ is a programming language invented by Netscape used to control the objects on an HTML page and handle interactions with the browser.

(Multiple Choice)

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Question 41

Which of the following is not one of the main factors in Web site optimization?

(Multiple Choice)

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Question 42

A standard known as ________ makes it possible to access data from any application regardless of what database is used.

(Short Answer)

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Question 43

The development of a(an)________ is the major milestone of the planning phase of developing an e-commerce presence.

(Essay)

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Question 44

In order from beginning to end, the major steps in the SDLC, are:

(Multiple Choice)

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Question 45

Mobile Web apps are typically built using HTML5 and Java.

(True/False)

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Question 46

The primary way a Web site is able to personalize the content presented to a visitor is through the use of:

(Multiple Choice)

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Question 47

________ verifies that the business objectives of the system as originally conceived are in fact working.

(Multiple Choice)

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Question 48

The Web server software used does not significantly impact how a Web site's Web pages look on users' computers.

(True/False)

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Question 49

Discuss some of the unique features that must be taken into account when designing a mobile Web presence.

(Essay)

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Question 50

An e-commerce site that cost $25,000 to develop is likely to require a yearly maintenance budget of approximately:

(Multiple Choice)

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Question 51

A(n)________ is a small, prebuilt chunk of code that executes automatically in your HTML Web page to perform a specific task such as providing weather information.

(Short Answer)

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Question 52

One of the most important challenges in developing an e-commerce presence is understanding that the technology must drive the business.

(True/False)

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Question 53

All of the following are methods of improving the processing architecture of a Web site except:

(Multiple Choice)

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Question 54

In a two-tier architecture, a Web server is linked to one middle-tier layer that typically includes a series of application servers, as well as to another back-end layer.

(True/False)

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Question 55

All of the following are simple steps for optimizing Web page content that can reduce response times except:

(Multiple Choice)

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Question 56

Which of the following is not an example of one of the four kinds of e-commerce presence?

(Multiple Choice)

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Question 57

A "native" app is one designed to specifically operate using a mobile device's hardware and operating system.

(True/False)

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Question 58

With ________, the contents of a Web page are stored as objects in a database, rather than being hard-coded in HTML.

(Short Answer)

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Question 59

Which of the following technologies could you use to place the content of your Web site in a database so that you can then dynamically generate requests for pages?

(Multiple Choice)

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Question 60

Showing 41 - 60 of 86

________ is a programming language invented by Netscape used to control the objects on an HTML page and handle interactions with the browser.

Which of the following is not one of the main factors in Web site optimization?

A standard known as ________ makes it possible to access data from any application regardless of what database is used.

The development of a(an)________ is the major milestone of the planning phase of developing an e-commerce presence.

In order from beginning to end, the major steps in the SDLC, are:

Mobile Web apps are typically built using HTML5 and Java.

The primary way a Web site is able to personalize the content presented to a visitor is through the use of:

________ verifies that the business objectives of the system as originally conceived are in fact working.

The Web server software used does not significantly impact how a Web site's Web pages look on users' computers.

Discuss some of the unique features that must be taken into account when designing a mobile Web presence.

An e-commerce site that cost $25,000 to develop is likely to require a yearly maintenance budget of approximately:

A(n)________ is a small, prebuilt chunk of code that executes automatically in your HTML Web page to perform a specific task such as providing weather information.

One of the most important challenges in developing an e-commerce presence is understanding that the technology must drive the business.

All of the following are methods of improving the processing architecture of a Web site except:

In a two-tier architecture, a Web server is linked to one middle-tier layer that typically includes a series of application servers, as well as to another back-end layer.

All of the following are simple steps for optimizing Web page content that can reduce response times except:

Which of the following is not an example of one of the four kinds of e-commerce presence?

A "native" app is one designed to specifically operate using a mobile device's hardware and operating system.

With ________, the contents of a Web page are stored as objects in a database, rather than being hard-coded in HTML.

Which of the following technologies could you use to place the content of your Web site in a database so that you can then dynamically generate requests for pages?

The Revolution Continues

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

E-Commerce Marketing Communications

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

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