Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps
Exam 1: The Revolution Continues86 Questions
Exam 2: E-Commerce Business Models and Concepts86 Questions
Exam 3: E-Commerce Infrastructure: the Internet, Web, and Mobile Platform86 Questions
Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps86 Questions
Exam 5: E-Commerce Security and Payment Systems86 Questions
Exam 6: E-Commerce Marketing and Advertising Concepts86 Questions
Exam 7: E-Commerce Marketing Communications86 Questions
Exam 8: Ethical, Social, and Political Issues in E-Commerce86 Questions
Exam 9: Online Retailing and Services86 Questions
Exam 10: Online Content and Media86 Questions
Exam 11: Social Networks, Auctions, and Portals86 Questions
Exam 12: B2b E-Commerce: Supply Chain Management and Collaborative Commerce86 Questions
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Your e-commerce design company has received an RFP to help create an e-commerce presence for Tucci's, a renowned gourmet and specialty butcher that now wishes to sell goods over the Internet.Describe the elements you will include in your proposal to Tucci's.
(Essay)
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________ are the types of information systems capabilities needed to meet business objectives.
(Multiple Choice)
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Which of the following cannot be used to retrieve objects from a database?
(Multiple Choice)
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What tools or technologies are available for providing interactivity and active content on a Web site and what functionality do they add? Describe at least five.
(Essay)
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All of the following are important factors in Web site optimization except:
(Multiple Choice)
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Advantages of dynamic page generation include all of the following except:
(Multiple Choice)
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________ refers to the arrangement of software, machinery, and tasks in an information system needed to achieve a specific functionality.
(Short Answer)
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All of the following might be part of a Web site's middle-tier layer except:
(Multiple Choice)
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Which of the following would you use to identify orphan files?
(Multiple Choice)
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________ involves testing a site program's modules one at a time.
(Multiple Choice)
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Which of the following basic system functionalities is used to display goods on a Web site?
(Multiple Choice)
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All of the following are basic information requirements for a product database except:
(Multiple Choice)
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________ is the process of comparing a Web site with that of its competitors in terms of response speed, quality of layout, and design.
(Short Answer)
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Explain both the demand-side and the supply-side considerations when choosing the hardware platform for an e-commerce site.Include a discussion of I/O-intensive vs.CPU-intensive operations and scalability.
(Essay)
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A list server is an application server used to provide a database for product descriptions and prices.
(True/False)
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Apache Web server software is based on Microsoft's Windows operating system.
(True/False)
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All of the following are Web site design features that annoy customers except:
(Multiple Choice)
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The information elements that the system must produce to achieve its business objectives are called ________.
(Short Answer)
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Which of the following is the least expensive path to creating a mobile Internet presence?
(Multiple Choice)
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