Question 1

Which of the following is the fastest growing segment of media revenues?

Accepted Answer

A)  television 
B)  home video 
C)  Internet media 
D)  newspapers 
A)  television 
B)  home video 
C)  Internet media 
D)  newspapers

Question 2

In 2014, e-book sales constituted about ________% of all consumer book sales.

Accepted Answer

A)  10 
B)  25 
C)  32 
D)  50 
A)  10 
B)  25 
C)  32 
D)  50

Question 3

Which of the following is not an example of a start-up digital news site?

Accepted Answer

A)  Huffington Post 
B)  Buzzfeed 
C)  Vice 
D)  USA Today 
A)  Huffington Post 
B)  Buzzfeed 
C)  Vice 
D)  USA Today

Question 4

Who was the first major fiction writer to create an e-book-only volume of a new work?

Accepted Answer

A)  Hugh Howey 
B)  Stephen King 
C)  Dan Brown 
D)  Amanda Hocking 
A)  Hugh Howey 
B)  Stephen King 
C)  Dan Brown 
D)  Amanda Hocking

Question 5

Which of the following statements about gaming is not True?

Accepted Answer

A)  The sale of video game hardware and boxed software no longer generates a majority of video game industry's revenue. 
B)  Words with Friends is an example of a social game. 
C)  In 2013, around 50% of smartphone owners played games on their phones. 
D)  About 50% of all Internet users are online gamers. 
A)  The sale of video game hardware and boxed software no longer generates a majority of video game industry's revenue. 
B)  Words with Friends is an example of a social game. 
C)  In 2013, around 50% of smartphone owners played games on their phones. 
D)  About 50% of all Internet users are online gamers.

Question 6

What are the three different online business models that newspapers have employed from 1995-2014?

Accepted Answer

Newspapers have developed three distinct

Question 7

How is the television industry being impacted by the Internet?

Accepted Answer

The television industry has become the m

Question 8

In 2014, which of the following forms of entertainment produced the least amount of revenue?

Accepted Answer

A)  radio 
B)  recorded music 
C)  video games 
D)  motion pictures 
A)  radio 
B)  recorded music 
C)  video games 
D)  motion pictures

Question 9

In the wholesale model of e-book distribution, pricing power is with the retailer.

Accepted Answer

A) True 
 B)False

Question 10

Amazon's ________ is not just an e-book reader but also a media and entertainment portable device.

Accepted Answer

The answer of Amazon's ________ is not just an e-book...

Question 11

Vox is an example of the Digital First business model.

Accepted Answer

A) True 
 B)False

Question 12

The overall size of the online video audience is about the same size as the traditional television audience.

Accepted Answer

A) True 
 B)False

Question 13

Which of the following is True about book publishing revenues over the past five years?

Accepted Answer

A)  They have decreased by 25%. 
B)  They have increased by 25%. 
C)  They have remained stable. 
D)  They have decreased by 10%. 
A)  They have decreased by 25%. 
B)  They have increased by 25%. 
C)  They have remained stable. 
D)  They have decreased by 10%.

Question 14

In 2014, the social gaming market was the fastest growing form of online gaming.

Accepted Answer

A) True 
 B)False

Question 15

Which of the following streaming movie and TV services is a joint venture between traditional entertainment producers?

Accepted Answer

A)  Netflix 
B)  Hulu 
C)  Zynga 
D)  VUDU 
A)  Netflix 
B)  Hulu 
C)  Zynga 
D)  VUDU

Question 16

________ refers to the use of the Internet to deliver entertainment services to the home.

Accepted Answer

The answer of ________ refers to the use of the...

Question 17

DRM refers to a combination of ________ for protecting digital content.

Accepted Answer

A)  hardware and software methods 
B)  technical and legal means 
C)  user and publisher agreements 
D)  local and remote policies 
A)  hardware and software methods 
B)  technical and legal means 
C)  user and publisher agreements 
D)  local and remote policies

Question 18

A metered subscription model is most similar to which of the following revenue models?

Accepted Answer

A)  transaction fee 
B)  freemium 
C)  advertising 
D)  affiliate 
A)  transaction fee 
B)  freemium 
C)  advertising 
D)  affiliate

Question 19

Which of the following statements about the movie industry is not True?

Accepted Answer

A)  Over 100 million Americans were expected to watch movies online in 2014. 
B)  Online movie distribution is not dominated by a single distributor. 
C)  Sales of digital movies that can be downloaded increased by almost 50% in 2013. 
D)  Internet and online distribution now make up the largest share of movie revenues. 
A)  Over 100 million Americans were expected to watch movies online in 2014. 
B)  Online movie distribution is not dominated by a single distributor. 
C)  Sales of digital movies that can be downloaded increased by almost 50% in 2013. 
D)  Internet and online distribution now make up the largest share of movie revenues.

Question 20

Which of the following statements about the music industry is not True?

Accepted Answer

A)  Music industry revenues have decreased by 50% since 2000. 
B)  Digital revenues accounted for less than half of all U.S. music revenues in 2013. 
C)  In 2013, sales of digital downloads of music declined. 
D)  Streaming music is the fastest growing segment. 
A)  Music industry revenues have decreased by 50% since 2000. 
B)  Digital revenues accounted for less than half of all U.S. music revenues in 2013. 
C)  In 2013, sales of digital downloads of music declined. 
D)  Streaming music is the fastest growing segment.

Which of the following is the fastest growing segment of media revenues?

In 2014, e-book sales constituted about ________% of all consumer book sales.

Which of the following is not an example of a start-up digital news site?

Who was the first major fiction writer to create an e-book-only volume of a new work?

Which of the following statements about gaming is not True?

What are the three different online business models that newspapers have employed from 1995-2014?

How is the television industry being impacted by the Internet?

In 2014, which of the following forms of entertainment produced the least amount of revenue?

In the wholesale model of e-book distribution, pricing power is with the retailer.

Amazon's ________ is not just an e-book reader but also a media and entertainment portable device.

Vox is an example of the Digital First business model.

The overall size of the online video audience is about the same size as the traditional television audience.

Which of the following is True about book publishing revenues over the past five years?

In 2014, the social gaming market was the fastest growing form of online gaming.

Which of the following streaming movie and TV services is a joint venture between traditional entertainment producers?

________ refers to the use of the Internet to deliver entertainment services to the home.

DRM refers to a combination of ________ for protecting digital content.

A metered subscription model is most similar to which of the following revenue models?

Which of the following statements about the movie industry is not True?

Which of the following statements about the music industry is not True?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 10: Online Content and Media

Which of the following is the fastest growing segment of media revenues?

In 2014, e-book sales constituted about ________% of all consumer book sales.

Which of the following is not an example of a start-up digital news site?

Who was the first major fiction writer to create an e-book-only volume of a new work?

Which of the following statements about gaming is not True?

What are the three different online business models that newspapers have employed from 1995-2014?

How is the television industry being impacted by the Internet?

In 2014, which of the following forms of entertainment produced the least amount of revenue?

In the wholesale model of e-book distribution, pricing power is with the retailer.

Amazon's ________ is not just an e-book reader but also a media and entertainment portable device.

Vox is an example of the Digital First business model.

The overall size of the online video audience is about the same size as the traditional television audience.

Which of the following is True about book publishing revenues over the past five years?

In 2014, the social gaming market was the fastest growing form of online gaming.

Which of the following streaming movie and TV services is a joint venture between traditional entertainment producers?

________ refers to the use of the Internet to deliver entertainment services to the home.

DRM refers to a combination of ________ for protecting digital content.

A metered subscription model is most similar to which of the following revenue models?

Which of the following statements about the movie industry is not True?

Which of the following statements about the music industry is not True?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters