Question 1

Cannibalization is a major challenge facing book publishers.

Accepted Answer

A) True 
 B)False

Question 2

Smartphones are an example of technological convergence.

Accepted Answer

A) True 
 B)False

Question 3

In 2014, Amazon engaged in a trade dispute with which of the following over the pricing of e-books?

Accepted Answer

A)  Simon & Schuster 
B)  Penguin Random House 
C)  Hachette 
D)  Harper Collins 
A)  Simon & Schuster 
B)  Penguin Random House 
C)  Hachette 
D)  Harper Collins

Question 4

The proliferation of mobile devices appears to be decreasing the total amount of time spent consuming various types of media.

Accepted Answer

A) True 
 B)False

Question 5

Which of the following is the largest online movie download distributor?

Accepted Answer

A)  Netflix 
B)  Hulu 
C)  iTunes 
D)  Google Play 
A)  Netflix 
B)  Hulu 
C)  iTunes 
D)  Google Play

Question 6

Which of the following three forms of media account for over 95% of the hours spent consuming media?

Accepted Answer

A)  television, radio, and the Internet 
B)  television, magazines, and the Internet 
C)  the Internet, radio, and newspapers 
D)  television, the Internet, and newspapers 
A)  television, radio, and the Internet 
B)  television, magazines, and the Internet 
C)  the Internet, radio, and newspapers 
D)  television, the Internet, and newspapers

Cannibalization is a major challenge facing book publishers.

Smartphones are an example of technological convergence.

In 2014, Amazon engaged in a trade dispute with which of the following over the pricing of e-books?

The proliferation of mobile devices appears to be decreasing the total amount of time spent consuming various types of media.

Which of the following is the largest online movie download distributor?

Which of the following three forms of media account for over 95% of the hours spent consuming media?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 10: Online Content and Media

Cannibalization is a major challenge facing book publishers.

Smartphones are an example of technological convergence.

In 2014, Amazon engaged in a trade dispute with which of the following over the pricing of e-books?

The proliferation of mobile devices appears to be decreasing the total amount of time spent consuming various types of media.

Which of the following is the largest online movie download distributor?

Which of the following three forms of media account for over 95% of the hours spent consuming media?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters