Exam 12: Building the Knowledge Base Research Tools

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Much of the data available to firms are quantitative in nature; therefore,researchers do not need to inquire about qualitative data.

(True/False)
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List and describe the three stages in the process of researching foreign market potentials including the key question to be answered at each stage.

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________ refer to one or several shifts affecting the business environment in several locations simultaneously.

(Short Answer)
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The identification of crucial variables and determining their effects on different cases or approaches is called ________.

(Multiple Choice)
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The single most important cause of failure in international business is insufficient capital and resources.

(True/False)
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________ requires the researcher to play the role of a nonparticipating observer of activity and behavior.

(Short Answer)
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Data originally collected to serve another purpose than the one in which the researcher is currently interested is referred to as ________.

(Short Answer)
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When importing,the major focus shifts from sourcing to supplying.

(True/False)
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Of the following,which is a disadvantage of using the World Wide Web as a tool in conducting research?

(Multiple Choice)
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The information obtained through environmental scanning or Delphi studies can then be used to conduct a(n)________.

(Multiple Choice)
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