Exam 14: Wholesaling, Retailing, and Physical Distribution

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A sales agent provides immediate entry into a territory; regular calls on customers; selling experience; and a known, predetermined selling expense.

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A middleman that carries a select group of products within a single line is called a(n) ____ wholesaler.

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Which of the following accounts for an increasing percentage of total retail sales in the U.S. marketplace?

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A general term for a middleman that actually takes title to products by buying them is a

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The mode of transportation that offers the greatest frequency is

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A ____ wholesaler deals in a wide variety of products.

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The mode of transportation that offers door-to-door service is

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A functional middleman who does not take title to products and who is compensated by commissions paid by producers is called a(n)

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The activities involved in receiving and filling customers' purchase orders are called

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If the Levi denim manufacturer ships its goods to its own Levi outlet stores, Levi is actively involved in a(n)

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D-Tree for Less Joey and Allison (husband and wife) decided that they wanted to open their own retail stores. This was something that Allison had wanted to do since her father lost his business when she was young. Joey believed that Allison would be great at running a business, so he planned to start his own business to bring in additional money. Allison first thought of opening a retail-store franchise, but felt it would be too restrictive. She finally decided to open something similar to her father's original smaller store, but to do it in a big way. She called it D-Tree for Less, and her slogan was "Dupree Back in Action." Her father's name was Dupree. The store would sell home furnishings, appliances, clothing for all, and other items in different parts of the store. Given the size of the store, Allison felt that she would need at least 30 employees just to run everything smoothly. Once Allison's store was up and running, Joey started his own large specialty store selling only fishing equipment. Joey kept his prices significantly lower than the competition, since he was going after volume business. Joey opened his store in a major shopping center in the hopes that it would bring in more foot traffic. Allison's store got so big over time that she had to build a separate warehouse to hold additional inventory and large appliances. Allison realized that this would require many new hires and a lot of training. She did not have time for it, so she delegated this responsibility to a manager. Allison knew that her business was going to thrive; she just wished her father were around to see it. -Refer to D-Tree for Less. What would Joey's store be considered?

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Direct-response marketing occurs when a retailer advertises a product and makes it available through mail or telephone orders.

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What channels of distribution are used to sell business products? Why?

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Of commission merchants, manufacturers' sales branches, and merchant wholesalers, commission merchants constitute the largest percentage.

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In terms of total freight carried, trucks are the most important mode of transportation.

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A carrier whose services are owned and operated by the shipper is a(n)

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____ carry huge inventories of groceries and many commonly purchased nonfood items.

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The Spirit Connection buys team logo gear from manufacturers and then sells the gear directly to consumers. The Spirit Connection is a

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As an inventory manager, Lindina Wells has decided to place one large order for a particular type of jeans to cover her needs for the next six months. She is obviously more concerned with ____ than with ____.

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A shopping center that contains both department stores and convenience stores is a community shopping center.

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