Exam 17: Developing Products and Services
The development funnel demonstrates that while initial conceptual development takes a long time,product design can progress quickly through the final phases of development.
False
What is value analysis and how is it typically conducted?
Value analysis (VA)is a process that involves examining all elements of a component,an assembly,an end product,or a service to make sure it fulfills its intended function at the lowest total cost.The primary objective of value analysis is to increase the value of an item or a service at the lowest cost without sacrificing quality.In equation form,value is the relationship between the function of a product or service and its cost:
There are many variations of function and cost that will increase the value of a product or service.The most obvious ways to increase value include increasing the functionality or use of a product or service while holding cost constant,reducing cost while not reducing functionality,and increasing functionality more than cost (e.g. ,offering a five-year warranty versus a two-year warranty with no price increase raises the value of a product to the customer).
A common approach for implementing value analysis is to create a VA team composed of professionals with knowledge about a product or service.Many functional groups can contribute to the value analysis team,including engineering,marketing,purchasing,production,and key suppliers.Value analysis teams ask a number of questions to determine if opportunities exist for item,product,or service improvement.Some typical questions include the following:
1.Is the cost of the final product proportionate to its usefulness?
2.Does the product need all its features or internal parts?
3.Is there a better production method to produce the item or product?
4.Can a lower-cost standard part replace a customized part?
5.Are we using the proper tooling,considering the quantities required?
6.Will another dependable supplier provide material,components,or subassemblies for less?
7.Are there equally effective but lower-cost materials available?
8.Are packaging cost reductions possible?
9.Is the item properly classified for shipping purposes to receive the lowest transportation rates?
10.Are design or quality specifications too tight,given customer requirements?
11.If we are making an item now,can we buy it for less (and vice versa)?
An airline specifies a wider monitor for installation on their overseas flights.The airframe manufacturer will accommodate this order by issuing an engineering change.
True
The feasibility of a product or service is evaluated during the:
Quality function deployment can be used to show linkages between customer requirements and product characteristics.
The development of specifications for the manufacturing equipment needed to make the product is the responsibility of:
No poultry farmer in his right mind was going to pay more than $1 for a rooster helmet,so the ________ program for RoosterBoosters set that as the goal for their new product.
If a company is capable of delivering the service time and again at a consistent level of quality it is said to have a high level of scalability.
An example of black box design would be a producer of automotive brakes working at the design table with an automobile manufacturer through all phases of product development.
CAD systems allow engineers to develop,modify,share,and test designs in a virtual world.
The roof of the house of quality displays conflicts between the voice of the customer and product characteristics and permits designers to rapidly identify trade-offs.
________ refers to the ease with which critical components or functions can be tested during production.
The relationship between product functionality and product cost is quantified as ________.
Target costing is the act of designing a process to meet a specific cost objective.
The initial generation of DeLorean boasted of its stainless steel skin,gull-wing doors,and 273 sizes of fasteners.The engineers lowered the product's overall inventory level and product complexity by settling on only 12 different sizes of fasteners thanks to their ________ program.
ABC Corporation knew that XYZ Industries could provide the casings needed for their new line of typewriters as they had for the previous generations of typewriters.Therefore,they designated XYZ as the supplier for that key element,a practice known as ________.
What is the Six Sigma approach to new product and process development? What takes place in each step?
The roof of the quality function deployment house of quality displays synergies among the ________.
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