Exam 10: Buying and Disposing
Exam 1: An Introduction to Consumer Behaviour122 Questions
Exam 2: Perception132 Questions
Exam 3: Learning and Memory124 Questions
Exam 4: Motivation and Affect122 Questions
Exam 5: The Self119 Questions
Exam 6: Personality, Lifestyles, and Values123 Questions
Exam 7: Attitudes122 Questions
Exam 8: Attitude Change and Interactive Communications118 Questions
Exam 9: Individual Decision Making129 Questions
Exam 10: Buying and Disposing130 Questions
Exam 11: Group Influence and Social Media125 Questions
Exam 12: Income, Social Class, and Family Structure121 Questions
Exam 13: Subcultures113 Questions
Exam 14: Cultural Influences on Consumer Behaviour125 Questions
Exam 15: The Creation and Diffusion of Culture117 Questions
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Two dimensions of emotional states determine if a shopper will react positively or negatively to a consumption environment. These two dimensions are best described as being:
Free
(Multiple Choice)
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Correct Answer:
D
Which of the following may considered to be a limitation of brick-and-mortar retailing?
Free
(Multiple Choice)
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Correct Answer:
D
Our experience of time is largely a result of:
Free
(Multiple Choice)
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Correct Answer:
D
One emerging consumer trend involves the movement away from the purchase and ownership of tangible goods towards other models. Describe what these models look like.
(Essay)
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Ethyl shops at a store where the sales clerk calls her by name and phones her when dresses,skirts,etc. arrive that she thinks will suit her. Ethyl's shopping type is:
(Multiple Choice)
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Steven thought he was cheated by the owners of a small business from whom he bought part of his retail supplies. He wrote a warning on the Internet and posted it in every consumer advocate site that would accept it. Steven's course of action is known as a second-party response.
(True/False)
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Five metaphors in study capture women's perspectives on time. What does "time is a map" convey?
(Essay)
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One of the most important in-store factors is the salesperson. This influence can be understood in terms of ________,which stresses that each participant gives something to the other and hopes to receive something in return.
(Multiple Choice)
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If a St. John's shopper had fewer choices for new car selection,this could lead to reduced time poverty.
(True/False)
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Situational factors can influence consumers' decision-making processes; for example,the way we feel at a specific point in time affects what we feel like buying or doing.
(True/False)
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While ________ refers to the actual number of people occupying a space,________ refers to a negative affective state that occurs as a result of this.
(Multiple Choice)
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Time categories affect consumers' receptiveness to marketing messages. Which of the following forms of time would be the worst one in which to present people with ads?
(Multiple Choice)
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According to exchange theory,what "value" does a customer look for in a sales interaction with a salesperson?
(Essay)
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Samuel is on his weekly trip through the grocery store. When he sees a jar of cinnamon in the spice aisle,he remembers that he is out of cinnamon. Cinnamon is not on his grocery list. Samuel has just experienced which of the following buying situations?
(Multiple Choice)
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The presence of a large number of people can affect a consumer's attitude about a purchase,depending upon his or her interpretation of the group. If the consumer has a negative view of the reason for their close presence,then the psychological state of ________ exists.
(Multiple Choice)
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According to one study on how timestyles of a group of women influenced their consumption choices,there are four dimensions of time. Identify and describe these dimensions.
(Essay)
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Competition for shoppers is getting rougher. Retailers now must offer something extra to lure shoppers,whether that something is excitement or just plain bargains. What are some of the store influences on consumers?
(Essay)
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