Exam 17: Managing Information

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The Food and Drug Administration (FDA) could use data it has collected from millions of suspected drug-related adverse event reports and other electronic medical information to identify a pattern of adverse drug events in a specific population. This data collected by the FDA would be held in a(n) ____.

(Multiple Choice)
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Which of the following is one of the critical issues companies need to address in order to sustain a competitive advantage through information technology?

(Multiple Choice)
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It is important to understand that DSS programs should not replace managerial decision making.

(True/False)
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A manufacturer of pharmaceuticals can access information about its sales and share new product information with drug store chains through the use of ____.

(Multiple Choice)
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Data mining is the ____.

(Multiple Choice)
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A system that requires employees to scan their thumbprints as they start work is called a(n)___________.

(Multiple Choice)
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The first airline that used technology to allow passengers to buy their plane tickets and reserve their seats online had a first-mover advantage.

(True/False)
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A company developed a(n) ____ to allow its more than 50 department heads and executive managers to use a Web browser to view sales results and distribution plans with a single click..

(Multiple Choice)
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Which of the following statements about data mining is true?

(Multiple Choice)
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Although firewalls can protect personal computers and network services connected to the corporate network, people away from their offices who interact with their company networks via the Internet face a safety risk. Which of the following technologies has proven to be an inexpensive solution to this problem?

(Multiple Choice)
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The first company to use new information technology to substantially lower costs or differentiate products or services often gains ____.

(Multiple Choice)
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Extranets are used to handle organizational transactions with suppliers and distributors.

(True/False)
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____ occur in data mining when two or more database elements occur together in a significant pattern, with one of the elements preceding the other.

(Multiple Choice)
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In the process of capturing information, ASCII text is generated by ____.

(Multiple Choice)
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The term data mining refers to the process of discovering unknown patterns and relationships in large amounts of data.

(True/False)
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Assume that, as a member of the student governing body at your college or university, you have unlimited resources to tackle a challenge that has been posed to you by students, some faculty, and the administration at your school: develop a database that will allow students to identify the quality of instructors before signing up for their courses. Using this challenge as a running example, differentiate between raw data and information. Then identify and discuss the characteristics and costs of useful information as they apply to this challenge.

(Essay)
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According to ____, the cost of computing will drop by 50 percent as computer-processing power doubles every 18 months.

(Multiple Choice)
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Using ____ data mining, the user usually begins by telling the data mining software to look and test for specific patterns and relationships in a data set.

(Multiple Choice)
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The key to sustaining competitive advantage is ____.

(Multiple Choice)
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The two basic methods of capturing information are ____.

(Multiple Choice)
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