Exam 8: Enterprise Applications: Business Communications

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What is a current or existing system that will become the base for upgrading or integrating with a new system?

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___________ office operations deal directly with the customer.

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Today,SCM systems focus on extending beyond an organization's four walls to influence:

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Campaign management systems guide users through marketing campaigns by performing such tasks as campaign definition,planning,scheduling,segmentation,and success analysis.

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_________ management systems maintain customer contact information and identify prospective customers for future sales.

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Collaborative demand planning reduces product development costs.

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Collaborative demand planning reduces inventory investments,while improving customer satisfaction.

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Which of the following is a common customer service CRM metric?

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What automates order processes from initial customer inquiry to final product delivery?

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Which question below represents a CRM analyzing technology question?

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Which of the following represents operational CRM?

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The customers' customer is upstream in the supply chain.

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Enterprise resource planning systems ______________ all departments and functions throughout an organization into a single IT system.

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What is an organization performing when it asks questions such as "which customers are at risk of leaving"?

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Which of the following describes an ERP system?

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Supply chain ________ management enables an organization to react more quickly to resolve supply chain issues.

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What are the primary business benefits of an ERP system?

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Middleware translates information between disparate systems.

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What is it called when distorted product-demand information ripples from one partner to the next throughout the supply chain?

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Call scripting occurs when a customer service representative answers customer inquiries and solves problems by email and IMing.

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