Exam 14: Nordstrom's

Nordstrom has franchises in 27 states.

Nordstrom is an example of a

Nordstrom,as a family-owned business,is an independent retailer.

When Nordstrom mails catalogs to its customers,it is using a technique known as

The ________ of employees within a Nordstrom store is presumably higher than it is in a store like Kmart,which has a "do-it-yourself," casual atmosphere.

With more than 200 stores in 28 states,Nordstrom's could be argued to have selective distribution.

When a Nordstrom salesperson suggests that a customer might want to purchase a belt to go with his new suit,he is employing a common practice among retailers known as

The main element of Nordstrom's in-store presentation is its ________,the overall impression conveyed by its physical layout,décor,and surroundings.

Nordstrom typically charges the full "suggested retail price" on its merchandise,unlike discounters,factory outlets,and off-price retailers,which use low prices to attract shoppers.

Nordstrom has a concentrated product assortment,carrying narrow product lines but in considerable depth.