Exam 9: Sharing Informative and Positive Messages With Appropriate Technology

Johanna Roberts works for Hotel Notre-Dame in Paris and has a total of ten years of work experience in the hotel industry.She now wants to strengthen her online networks with working professionals from the same field across Europe so that she can look out for better work opportunities.She wants a social media site which focuses exclusively on work.What should Roberts be using which will help her in this purpose?

While responding positively to complaints,one should give the reason for the original mistake only if it reflects credit on the company.

E-mails should be used when one does not want to create a paper trail.

Audience benefit for an informative or positive message is not necessary when presenting policies.

Which of the following is a primary purpose of an informative message?

A positive message is one where a receiver's basic reaction to the message is neutral.

In which of the following situations should phone calls be used as a mode of communication?

Which of the following is true about information overload?

Amber is a climate change campaigner and is working on a global warming campaign.She is currently working on the second stage of the project for which she needs to discuss marketing strategies with Carrie,the communications manager.She understands that her interaction with Carrie will involve long discussions on pros and cons of different strategies.She is also aware that the process is complicated and she needs to efficiently understand Carrie's views on implementing different modes of communication.Which of the following is most likely to be the ideal mode of communication for Amber?

Which of the following should be undertaken while responding positively to a message?

What are the primary and secondary purposes of informative and positive messages?

Twitter is a microblog that allows users to let their followers know what they are doing by posting short messages of 140 characters or less.

When one sends out regularly scheduled messages on the same topic,it is important to put new material at the top or use color for new or changed entries.

Good blogs present their content in ways that inspire conversations and encourage readers to comment and then to share the information.

Which of the following should be undertaken while summarizing a message?

Which of the following is a difference between paper memos and e-mails?

Lillian Diaz is a popular pop music artist and recently had a chat with Tracy Butler,her public relations executive to work on increasing her online presence as an effort to increase her fan following.Butler uses a microblog which lets Diaz's fans know what music album she is working on and concerts she will be singing at through the use of short text messages.Which of the following modes of social media is Butler most likely to be using?

Complimenting a reader for a job well done is an example of a goodwill ending.

What is the purpose of using blogs? What are some characteristics of good blogs?

Phone calls are a better choice than face-to-face visits when a business requires negotiation or a dialogue.