Exam 4: Recognizing a Firm's Intellectual Assets: Moving Beyond a Firm's Tangible Resources

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Intellectual property rights are the tangible property owned by a firm.

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A hiring agent offers a scientist approximately the same salary,facilities,equipment,and shared laboratory with 10 highly skilled and enthusiastic scientists.Part of the job is to collaborate with these peers and jointly develop promising drug compounds.This structure will create greater firm loyalty than one in which the hiring agent offers only monetary compensation.

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Knowledge-based resources tend to be more ________ in nature and therefore they are ________ difficult to protect against loss (i.e.,the individual quitting the organization)than other types of capital,such as equipment,machinery,and land.

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Changes in our economy have forced firms to be ________ concerned with protecting their knowledge workers,social capital,and intellectual capital.

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The power of a manager,traditionally,was embedded in the hierarchy of the firm.As organizational structures flatten,this power is repositioned in the ________ of the network.These people are not necessarily at the top of the hierarchy or even experts in their fields.

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Employers must provide ________ to attract and retain young workers because otherwise they will be at a competitive ________.

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The text discusses three areas a firm must be concerned with to keep their best and brightest employees from leaving.These include all the following except

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Social networks can assist with career success.One of the advantages of having a large social network is

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When an organization tries to improve cycle times in a manufacturing process,it finds far more value in problem solving shaped by the diverse experiences,perspectives,and learning of a tightly knit team than in a training manual alone.SAP uses these ________ flows to gain competitive advantage.

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Attracting and retaining human capital is a challenge for many firms today.Firms experiencing high turnover should

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Boomerang employees,according to a study published in Personnel Psychology,are statistically more likely to leave a firm if they experienced a negative life event or if they

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In social network analysis,groups can become too insular and fail to share what they have learned with people outside the group.This is a result of

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