Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud

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U.S. Courts have ruled that it is illegal for Apple to charge app developers a 30 percent fee for digital products sold through apps.

(True/False)

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(25)

Question 61

What is the purpose of Amazon Dash?

(Multiple Choice)

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(43)

Question 62

A(n) _____ is a marketing practice where a firm rewards partners (affiliates) who bring in new business, often with a percentage of any resulting sales.

(Short Answer)

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(42)

Question 63

Amazon's Kindle and Fire businesses are meant to create a channel for media sales as that segment rapidly shifts from atoms to bits.

(True/False)

4.7/5

(40)

Question 64

Amazon's Kindle is described as an e-reader, but these devices are also effectively storefronts, directly linking consumers to purchase opportunities for Amazon products..

(True/False)

4.7/5

(39)

Question 65

The Amazon Prime service provides consumers with unlimited two-day shipping and ultimately encourages more purchases from the site, and reinforces Amazon as a first-choice shopping destination for Prime members.

(True/False)

4.8/5

(30)

Question 66

What advantage does Amazon get by creating its own branded products?

(Multiple Choice)

4.8/5

(39)

Question 67

Initially, Amazon adopted the domain of a non-profit organization.

(True/False)

4.9/5

(39)

Question 68

Which of the following is true of Amazon's warehousing process?

(Multiple Choice)

4.9/5

(40)

Question 69

Amazon got its start selling games online.

(True/False)

5.0/5

(35)

Question 70

Which of the following is the most liquid asset?

(Multiple Choice)

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(34)

Question 71

In order to automate profit-pushing hyper-efficiency, Amazon warehouses are powered by at least as much code as the firm's website.

(True/False)

4.9/5

(29)

Question 72

If an author uses Amazon as a publisher, his titles will only be available through Kindle.

(True/False)

4.9/5

(29)

Question 73

Amazon went seven whole years without turning a profit.

(True/False)

4.8/5

(36)

Question 74

The phrase ___________________ refers to the situation where software developers start with a copy of a project's program source code, but modify it, creating a distinct and separate product from the original base.

(Short Answer)

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(40)

Question 75

Amazon Web Services came out of Amazon's desire to make money from the firm's excess computing capacity.

(True/False)

4.8/5

(32)

Question 76

_____ exists when a firm's potential partners see that firm as a threat.

(Short Answer)

4.8/5

(30)

Question 77

_____ is a randomized group of experiments used to collect data and compare performance among two options studied.

(Multiple Choice)

4.9/5

(35)

Question 78

Amazon Web Services (AWS):

(Multiple Choice)

4.7/5

(27)

Question 79

Tech-fueled operations cannot yield greater profits than off-line players.

(True/False)

4.8/5

(43)

Question 80

Showing 61 - 80 of 81

U.S. Courts have ruled that it is illegal for Apple to charge app developers a 30 percent fee for digital products sold through apps.

What is the purpose of Amazon Dash?

A(n) _____ is a marketing practice where a firm rewards partners (affiliates) who bring in new business, often with a percentage of any resulting sales.

Amazon's Kindle and Fire businesses are meant to create a channel for media sales as that segment rapidly shifts from atoms to bits.

Amazon's Kindle is described as an e-reader, but these devices are also effectively storefronts, directly linking consumers to purchase opportunities for Amazon products..

The Amazon Prime service provides consumers with unlimited two-day shipping and ultimately encourages more purchases from the site, and reinforces Amazon as a first-choice shopping destination for Prime members.

What advantage does Amazon get by creating its own branded products?

Initially, Amazon adopted the domain of a non-profit organization.

Which of the following is true of Amazon's warehousing process?

Amazon got its start selling games online.

Which of the following is the most liquid asset?

In order to automate profit-pushing hyper-efficiency, Amazon warehouses are powered by at least as much code as the firm's website.

If an author uses Amazon as a publisher, his titles will only be available through Kindle.

Amazon went seven whole years without turning a profit.

The phrase ___________________ refers to the situation where software developers start with a copy of a project's program source code, but modify it, creating a distinct and separate product from the original base.

Amazon Web Services came out of Amazon's desire to make money from the firm's excess computing capacity.

_____ exists when a firm's potential partners see that firm as a threat.

_____ is a randomized group of experiments used to collect data and compare performance among two options studied.

Amazon Web Services (AWS):

Tech-fueled operations cannot yield greater profits than off-line players.

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