Exam 9: Social Media, Peer Production, and Web 2.0
Exam 1: Setting the Stage: Technology and the Modern Enterprise60 Questions
Exam 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers78 Questions
Exam 3: Zara: Fast Fashion From Savvy Systems68 Questions
Exam 4: Netflix in Two Acts: the Making of an E-Commerce Giant and the Uncertain Future of Atoms to Bits96 Questions
Exam 5: Moores Law and More: Fast, Cheap Computing and What This Means for the Manager79 Questions
Exam 6: Disruptive Technologies: Understanding the Giant Killers and Considerations for Avoiding Extinction36 Questions
Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud91 Questions
Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World76 Questions
Exam 9: Social Media, Peer Production, and Web 2.0110 Questions
Exam 10: The Sharing Economy, Collaborative Consumption, and Creating More Efficient Markets Through Technology41 Questions
Exam 11: Facebook: a Billion-Plus Users, the High-Stakes Move to Mobile, and Big Business From the Social Graph101 Questions
Exam 12: Rent the Runway: Entrepreneurs Expanding an Industry by Blending Tech With Fashion, John Gallaugher - Information Systems: a Managers Guide to Harnessing Technology, Version 6.050 Questions
Exam 13: Understanding Software: a Primer for Managers75 Questions
Exam 14: Software in Flux: Open Source, Cloud, Vittualized and App-Driven Shifts83 Questions
Exam 15: The Data Asset: Databases, Business Intelligence, Analytics, Big Data, and Competitive Advantage96 Questions
Exam 16: A Managers Guide to the Internet and Telecommunications81 Questions
Exam 17: Information Security: Barbarians at the Gateway and Just About Everywhere Else87 Questions
Exam 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity135 Questions
Select questions type
_____ refers to efforts that allow participants to share access to products and services rather than having ownership
Free
(Essay)
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Correct Answer:
Collaborative consumption or the sharing economy
Which of the following statements about blogging is true?
Free
(Multiple Choice)
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Correct Answer:
B
Most mainstream news outlets have begun supplementing their content with blogs that can offer greater depth, more detail, and deadline-free timeliness.
Free
(True/False)
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(34)
Correct Answer:
True
Some networks are curating user feeds, so it's not guaranteed that what you're posting on social networks will even be seen.
(True/False)
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(36)
_____ are individuals often employed by organizations to review community website content in order to prune excessive contributions, move commentary to the best location, and edit as necessary.
(Multiple Choice)
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_____ is tasked with creating policies, providing support, training, guidance and development expertise for and monitoring of a firm's social media efforts.
(Multiple Choice)
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One example of the rapid rise and broad, disruptive impact of social media is the mobile messaging service _____. The service has grown to the point where its massive user base sends more instant messages than the entire worldwide SMS messaging standard. Facebook acquired the firm at a valuation of $19 billion.
(Essay)
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Bloggers and other users of social media often refer to the MSM. What does this acronym stand for?
(Short Answer)
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A(n) _____ is a fake online persona created to promote a particular point of view, often in praise of a firm, product, or individual.
(Multiple Choice)
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_____ are designed to provide rapid notification to their readership rather than detailed or in-depth comments.
(Multiple Choice)
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Web 2.0 services are targeted at creating resources and sharing information based on transaction-focused storefront models.
(True/False)
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Users who edit Wikipedia content in a manner that is biased and opinionated are said to be violating Wikipedia's stated policy of:
(Multiple Choice)
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What are blogs? What features does a typical blog offer to its users? How are these features a source of value for the users?
(Essay)
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The use of public social networks within private organizations is growing, and many organizations are implementing their own, private, social networks.
(True/False)
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Social networking feeds are at times controversial with instances of feed mismanagement causing user discontent, public relations problems, and the possibility of legal action.
(True/False)
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(33)
Which of the following refers to a feature of wikis that allows the restoring of earlier work in the event of a posting error, inaccuracy, or vandalism?
(Multiple Choice)
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_____ refers to content that is created, shared, and commented on by a broader community of users.
(Short Answer)
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