Exam 9: Social Media, Peer Production, and Web 2.0

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_____ refers to efforts that allow participants to share access to products and services rather than having ownership

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Collaborative consumption or the sharing economy

Which of the following statements about blogging is true?

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B

Most mainstream news outlets have begun supplementing their content with blogs that can offer greater depth, more detail, and deadline-free timeliness.

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True

Some networks are curating user feeds, so it's not guaranteed that what you're posting on social networks will even be seen.

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_____ are individuals often employed by organizations to review community website content in order to prune excessive contributions, move commentary to the best location, and edit as necessary.

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_____ is tasked with creating policies, providing support, training, guidance and development expertise for and monitoring of a firm's social media efforts.

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One example of the rapid rise and broad, disruptive impact of social media is the mobile messaging service _____. The service has grown to the point where its massive user base sends more instant messages than the entire worldwide SMS messaging standard. Facebook acquired the firm at a valuation of $19 billion.

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Bloggers and other users of social media often refer to the MSM. What does this acronym stand for?

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Another term for the word griefer is _____.

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A(n) _____ is a fake online persona created to promote a particular point of view, often in praise of a firm, product, or individual.

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_____ are designed to provide rapid notification to their readership rather than detailed or in-depth comments.

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Web 2.0 services are targeted at creating resources and sharing information based on transaction-focused storefront models.

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Users who edit Wikipedia content in a manner that is biased and opinionated are said to be violating Wikipedia's stated policy of:

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What are blogs? What features does a typical blog offer to its users? How are these features a source of value for the users?

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Not all crowdsourcing efforts are financially motivated.

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The use of public social networks within private organizations is growing, and many organizations are implementing their own, private, social networks.

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Social networking feeds are at times controversial with instances of feed mismanagement causing user discontent, public relations problems, and the possibility of legal action.

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What are the features that form a common set for most wiki tools?

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Which of the following refers to a feature of wikis that allows the restoring of earlier work in the event of a posting error, inaccuracy, or vandalism?

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_____ refers to content that is created, shared, and commented on by a broader community of users.

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