Exam 15: The Data Asset: Databases, Business Intelligence, Analytics, Big Data, and Competitive Advantage

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_____ is a method of querying and reporting that takes data from standard relational databases, calculates and summarizes the data, and then stores the data in a special database called a data cube.

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_____ refers to the ratio of a company's annual sales to its inventory.

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Inventory turnover ratio

The category of AI technology used by Google to recognize patterns to improve speech recognition is known as ______________.

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Neural Networks

How are increasingly standardized data, access to third-party datasets, cheap, fast computing, and easier-to-use software collectively enabling a new age of decision making?

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What is Wal-Mart's motivation for sharing data with its supply partners?

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Logistics is the term that describes the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions.

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Systems that can absorb any type of data, structured or not, from any type of source are often called schema-less.

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Wal-Mart supplements its huge data assets with additional data provided by information brokers like Information Resources and ACNielsen.

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Addressing the data system housing, hardware and networking requirements is known as ____________.

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_____ is the term used to describe some form of business exchange.

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While spreadsheets are popular tools, they cannot effectively be used for "what-if" analysis.

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All SQL databases are relational databases.

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OLAP technology is primarily used for transaction processing.

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_______________ refers to type of artificial intelligence that leverages massive amounts of data so that computers can improve the accuracy of actions and predictions on their own without additional programming

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What are data warehouses and data marts? What is their significance in terms of data organization?

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Any data-centric effort should involve input not only from business and technical staff, but from the firm's legal team, as well.

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Conventional database technologies often choke when trying to sift through the massive amounts of data collected by many of today's firms, leading to the rise of Hadoop and other "Big Data" technologies.

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_____ is the term used to describe raw facts and figures.

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Firms that base decisions on hunches are said to be gambling, not managing.

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In database systems, a row is also known as a _____.

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