Exam 10: Writing Routine and Positive Messages

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Discuss the goals when writing a positive response to a request or sending a goodwill message.

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Which of the following should the middle paragraph of a routine request be used for?

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When you're writing to acknowledge a customer's order,include a ________ to assure the customer that he/she has made good purchase.

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A claim is ________; an adjustment is ________.

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Why are appreciation messages important? What should they include?

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Which of the following is one element to include in a courteous close?

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Explain what you should include in an effective recommendation letter.

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If you have strong negative information to deliver as part of a positive message,you should

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It is not necessary to ask someone's permission before listing his or her name as a job reference.

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Briefly explain how the Internet and social media have changed the nature of the news release.

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The best opening for a positive message includes the single most important information you need to give the audience.

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Condolence messages should

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In the closing section of a routine request,________ would be out of place.

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The opening of a routine or positive message should be

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Which of the following should be one of your goals when responding to a customer complaint?

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If you have mildly disappointing information to deliver as part of a positive message,you should

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When requesting a sales report from a coworker who is regularly responsible for sending you the sales report,you should

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Explain why goodwill messages are important,and then describe at least two characteristics of effective goodwill messages.

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What should you keep in mind when you're deciding what to include in a message of condolence?

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Why should the direct approach be used for routine replies and positive messages?

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