Question 1

The most difficult questions to code are questions using the Likert scales.

Accepted Answer

A) True 
 B)False

Question 2

______________ is the process of transforming raw data into symbols.

Accepted Answer

The answer of ______________ is the process of transforming raw...

Question 3

A data-entry operator was having a bad day while inputting data from your research project. He occasionally entered "9" when meaning to enter "3". This is an example of a(n)

Accepted Answer

A)  excusable error. 
B)  blunder. 
C)  codebook error. 
D)  outlier. 
E)  nonresponse error. 
A)  excusable error. 
B)  blunder. 
C)  codebook error. 
D)  outlier. 
E)  nonresponse error.

Question 4

Blunders are errors that occur during editing, coding or especially data entry.

Accepted Answer

A) True 
 B)False

Question 5

The BEST way to handle missing items when analyzing the data is to

Accepted Answer

A)  leave the item blank and report the number blank as a separate category. 
B)  eliminate the case with the missing item in analyses using the variable. 
C)  substitute values for the missing item. 
D)  eliminate the case from all further analyses. 
E)  there is no single best way for handling missing items. 
A)  leave the item blank and report the number blank as a separate category. 
B)  eliminate the case with the missing item in analyses using the variable. 
C)  substitute values for the missing item. 
D)  eliminate the case from all further analyses. 
E)  there is no single best way for handling missing items.

The most difficult questions to code are questions using the Likert scales.

______________ is the process of transforming raw data into symbols.

A data-entry operator was having a bad day while inputting data from your research project. He occasionally entered "9" when meaning to enter "3". This is an example of a(n)

Blunders are errors that occur during editing, coding or especially data entry.

The BEST way to handle missing items when analyzing the data is to

The Role of Marketing Research

The Research Process and Ethical Concerns

Problem Formulation

Exploratory Research

Decision Support Systems

Decision Support Systems Working With Big Data

Using External Secondary Data

Conducting Causal Research

Collecting Descriptive Primary Data

Collecting Data by Observation

Collecting Data by Communication

Asking Good Questions

Designing the Data Collection Form

Developing the Sampling Plan

Data Collection Enhancing Response Rates While Limiting Errors

Analysis and Interpretation Individual Variables Independently

Analysis and Interpretation Multiple Variables Simultaneously

The Oral Research Presentation

The Written Research Report

Filters

Exam 16: Data Preparation for Analysis

The most difficult questions to code are questions using the Likert scales.

______________ is the process of transforming raw data into symbols.

A data-entry operator was having a bad day while inputting data from your research project. He occasionally entered "9" when meaning to enter "3". This is an example of a(n)

Blunders are errors that occur during editing, coding or especially data entry.

The BEST way to handle missing items when analyzing the data is to

The Role of Marketing Research

The Research Process and Ethical Concerns

Problem Formulation

Exploratory Research

Decision Support Systems

Decision Support Systems Working With Big Data

Using External Secondary Data

Conducting Causal Research

Collecting Descriptive Primary Data

Collecting Data by Observation

Collecting Data by Communication

Asking Good Questions

Designing the Data Collection Form

Developing the Sampling Plan

Data Collection Enhancing Response Rates While Limiting Errors

Analysis and Interpretation Individual Variables Independently

Analysis and Interpretation Multiple Variables Simultaneously

The Oral Research Presentation

The Written Research Report

Filters