Exam 3: Ethics and the Law

When you are facing an ethical challenge, there should be no gray area in your communications.

According to PRSA, advocacy means providing a voice in the marketplace of ideas.

Applying the PRSA Code of Ethics to the Chapter 3 case on Papa John's, which area of the code should company leaders have observed?

Public relations students need to learn more about law than they currently do.

If you were trying to solve an ethical problem related specifically to corporate leadership and communication, which code of ethics would be most useful to you?

Apply major legal principles from Chapter 3 to the area of food labeling. What are the some of the key issues and concerns?

Celebrities such as DJ Khaled and Kim Kardashian have gotten into trouble for not disclosing they were paid for product- or event-related social media posts. Which area of ethics does this concern?

There is essentially no difference between deception and puffery.

When faced with an ethical dilemma, the best response may not be clear.

You are a junior-level PR professional dealing with your first big ethical dilemma on the job. The best advice is to ______.

What does a code of ethics include?

Ethics are considered to be ______.

The PRSA Code of Ethics is enforceable by fines and imprisonment.

Recalling the Chapter 3 case on Facebook, it is fair to say that the company ______.

Which of the following may place the PR practitioner at risk of increased liability?

Why is it important to know something about ethical practices in other countries?

The Page Principles are specifically tailored to corporate relations.

Beyond simply adhering to a set of guidelines, PR professionals should think of ethics as ______.

Ethical principles are not universal. Different countries may practice their own sets of PR ethics.

Contrast the PRSA Code of Ethics with the Page Principles.