Exam 16: Reporting and Presenting Research

Robert is developing the research proposal for a client and is describing the relevant business situation and the scope of the study. In which section of the research proposal does this information belong?

(Multiple Choice)

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Question 21

Which section of a research proposal includes a breakdown of the expected costs of performing the research project along with a time frame within which the research is to be conducted?

(Multiple Choice)

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Question 22

What section of the written research report describes the way the study was conducted, including a description of the sampling process and sample characteristics, and the procedures used to gather data, including a description of the measures?

(Multiple Choice)

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Question 23

The Keep it Short and Simple guideline includes the idea that short sentences are better than long ones. .

(True/False)

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Question 24

Executive summaries are the least read portion of the report.

(True/False)

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Question 25

All of the following are guidelines for technical writing EXCEPT _____.

(Multiple Choice)

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Question 26

Which principle implies that the researcher should gear written and oral communication to the level of the least sophisticate potential user in the audience?

(Multiple Choice)

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Question 27

_____ means placing as much as possible of the most important content in the first few pages of the report.

(Multiple Choice)

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Question 28

All of the following are recommendations regarding oral presentations EXCEPT:

(Multiple Choice)

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Question 29

One guideline for technical writing is to "Have Empathy." What does this mean?

(Multiple Choice)

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Question 30

List and briefly describe the three communication mechanisms used by business researchers. Is one mechanism better than the other?

(Essay)

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Question 31

What type of audience is most likely to understand the technical aspects of the research methods and results?

(Multiple Choice)

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Question 32

Which of the following statements is TRUE regarding a basic research report compared to an applied research report?

(Multiple Choice)

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Question 33

Written research reports should have an executive summary. .

(True/False)

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Question 34

What does "KISS" stand for with respect to guidelines for technical writing?

(Multiple Choice)

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Question 35

The least common denominator principal refers to how short the presentation should be.

(True/False)

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Question 36

Which of the following is a recommendation regarding oral presentations?

(Multiple Choice)

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Question 37

All EXCEPT which of the following are included in the title page of a written research report?

(Multiple Choice)

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Question 38

Compare and contrast the outline for an applied business research report and a basic research report.

(Essay)

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Question 39

List five presentation Dos and Don'ts.

(Essay)

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Question 40

Showing 21 - 40 of 45

Robert is developing the research proposal for a client and is describing the relevant business situation and the scope of the study. In which section of the research proposal does this information belong?

Which section of a research proposal includes a breakdown of the expected costs of performing the research project along with a time frame within which the research is to be conducted?

What section of the written research report describes the way the study was conducted, including a description of the sampling process and sample characteristics, and the procedures used to gather data, including a description of the measures?

The Keep it Short and Simple guideline includes the idea that short sentences are better than long ones. .

Executive summaries are the least read portion of the report.

All of the following are guidelines for technical writing EXCEPT _____.

Which principle implies that the researcher should gear written and oral communication to the level of the least sophisticate potential user in the audience?

_____ means placing as much as possible of the most important content in the first few pages of the report.

All of the following are recommendations regarding oral presentations EXCEPT:

One guideline for technical writing is to "Have Empathy." What does this mean?

List and briefly describe the three communication mechanisms used by business researchers. Is one mechanism better than the other?

What type of audience is most likely to understand the technical aspects of the research methods and results?

Which of the following statements is TRUE regarding a basic research report compared to an applied research report?

Written research reports should have an executive summary. .

What does "KISS" stand for with respect to guidelines for technical writing?

The least common denominator principal refers to how short the presentation should be.

Which of the following is a recommendation regarding oral presentations?

All EXCEPT which of the following are included in the title page of a written research report?

Compare and contrast the outline for an applied business research report and a basic research report.

List five presentation Dos and Don'ts.

Business Research for the Twenty-First Century

Overview of the Research Process

Ethics in Business Research

Defining the Research Problem and Reviewing the Literature

The Nature and Sources of Secondary Business Data

Conceptualization and Research Design

Sampling Approaches and Considerations

Methods of Collecting Primary Data

Measurement and Scaling

Questionnaire Design

Basic Data Analysis for Qualitative Research

Basic Data Analysis for Quantitative Research

Testing Hypotheses in Quantitative Research

Examining Relationships Using Correlation and Regression

Other Multivariate Techiques

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