A) the same as evaluation. B) identifying variables as independent or dependent. C) collecting data through a questionnaire, or counting the number of instances a particular event occurs. D) the same as interpretation. E) everything the researcher does to arrive at the numerical estimate. A) the same as evaluation. B) identifying variables as independent or dependent. C) collecting data through a questionnaire, or counting the number of instances a particular event occurs. D) the same as interpretation. E) everything the researcher does to arrive at the numerical estimate.

Exam 5: Measurement

Match the following terms and the descriptions. Some responses can be used more than once. -using half of the measuring items for one measurement; the other half at another measurement.

Free

(Multiple Choice)

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Question 1

Correct Answer:

Verified

Match the following terms and the descriptions. Some responses can be used more than once. -achieved when one measuremet can be linked to some other external measure.

Free

(Multiple Choice)

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(27)

Question 2

Correct Answer:

Verified

Match the following terms and these descriptions associated with threats to validity and reliability. Some responses can be used more than once. -can be threatened by researcher's influence in participants.

Free

(Multiple Choice)

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Question 3

Correct Answer:

Verified

Measurements must be both valid and reliable.

(True/False)

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Question 4

Match the following terms and the descriptions of data types. Some responses can be used more than once. -ranking of preferences foe political candidates.

(Multiple Choice)

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Question 5

Match the following terms and the descriptions. Some responses can be used more than once. -measure what you want to measure and not something else.

(Multiple Choice)

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Question 6

A variable measured with discrete data means that the data identify participants as belonging to

(Multiple Choice)

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Question 7

A measurement can be reliable, but not valid.

(True/False)

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Question 8

Match the following terms and the descriptions of data types. Some responses can be used more than once. -sex.

(Multiple Choice)

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Question 9

Match the following terms and the descriptions. Some responses can be used more than once. -easiest type of validity to establish.

(Multiple Choice)

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Question 10

Explain the difference between discrete and continuous data and give examples of both.

(Short Answer)

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Question 11

Match the following terms and the descriptions. Some responses can be used more than once. -just by looking at the measuring device we belive it will measure what is supposed to measure.

(Multiple Choice)

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Question 12

In practice, perfect reliability is easily achieved.

(True/False)

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Question 13

Describe the essential elements of a Likert-type scale. Give an example. Explain the types of error and bias that can affect the internal reliability of a questionnaire.

(Essay)

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Question 14

Match the following terms and the descriptions. Some responses can be used more than once. -degree to which the measuring device represents the full range of characteristics associated with the construct of interest.

(Multiple Choice)

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Question 15

Match the following terms and these descriptions associated with threats to validity and reliability. Some responses can be used more than once. -particulary problematic when ewsearcher uses university students as participants to generalize results to other populations and samples.

(Multiple Choice)

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Question 16

Match the following terms and the descriptions. Some responses can be used more than once. -the relationship between the concept being measured and the process of measuring it.

(Multiple Choice)

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Question 17

Discrete data are sometimes referred to as nominal data or categorical data.

(True/False)

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Question 18

Match the following terms and the descriptions of data types. Some responses can be used more than once. -number of times the audience asks a speaker questions.

(Multiple Choice)

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Question 19

Measurement is:

(Multiple Choice)

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Question 20

Showing 1 - 20 of 43

Match the following terms and the descriptions. Some responses can be used more than once. -using half of the measuring items for one measurement; the other half at another measurement.

Match the following terms and the descriptions. Some responses can be used more than once. -achieved when one measuremet can be linked to some other external measure.

Match the following terms and these descriptions associated with threats to validity and reliability. Some responses can be used more than once. -can be threatened by researcher's influence in participants.

Measurements must be both valid and reliable.

Match the following terms and the descriptions of data types. Some responses can be used more than once. -ranking of preferences foe political candidates.

Match the following terms and the descriptions. Some responses can be used more than once. -measure what you want to measure and not something else.

A variable measured with discrete data means that the data identify participants as belonging to

A measurement can be reliable, but not valid.

Match the following terms and the descriptions of data types. Some responses can be used more than once. -sex.

Match the following terms and the descriptions. Some responses can be used more than once. -easiest type of validity to establish.

Explain the difference between discrete and continuous data and give examples of both.

Match the following terms and the descriptions. Some responses can be used more than once. -just by looking at the measuring device we belive it will measure what is supposed to measure.

In practice, perfect reliability is easily achieved.

Describe the essential elements of a Likert-type scale. Give an example. Explain the types of error and bias that can affect the internal reliability of a questionnaire.

Match the following terms and the descriptions. Some responses can be used more than once. -degree to which the measuring device represents the full range of characteristics associated with the construct of interest.

Match the following terms and these descriptions associated with threats to validity and reliability. Some responses can be used more than once. -particulary problematic when ewsearcher uses university students as participants to generalize results to other populations and samples.

Match the following terms and the descriptions. Some responses can be used more than once. -the relationship between the concept being measured and the process of measuring it.

Discrete data are sometimes referred to as nominal data or categorical data.

Match the following terms and the descriptions of data types. Some responses can be used more than once. -number of times the audience asks a speaker questions.

Measurement is:

Introduction to Communication Research

The Research Process: Getting Started

Research Ethics

Introduction to Quantitative Research

Populations, Samples, and Sample Size

Quantitative Research Designs

Surveys and Questionnaires

Descriptive Statistics, Significance Levels, and Hypothesis Testing

Testing for Differences

Testing for Relationships

Quantitative Analysis of Text

Reading and Writing the Quantitative Research Report

Introduction to Qualitative Research

Designing Qualitative Research

Qualitative Methods of Data Collection

Analyzing Qualitative Data

Reading and Writing the Qualitative Research Report

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