Exam 8: Strategy Formulation and Execution

Some companies hire competitive intelligence professionals to scan the external environment and provide data and research on relevant domestic and global trends.

When AT&T decided to buy Media One,a cable company,it was pursuing a

The three levels of strategy are business,corporate,and global.

________-level strategy pertains to the major functional departments within the business unit.

Cost leadership firms are more likely to reward employee innovation than differentiation firms or focus firms.

The export strategy treats the world as a single global market.

Janessa is the CEO of a privately-held software company.In defining corporate-level strategies,which of the following questions would she most likely be concerned with?

The star has a

Sears' decision to sell off much of its financial services division is an example of a

The standardization of product design and advertising strategies throughout the world is called ____________________.

With a(n)____________________ strategy,the organization concentrates on a specific regional market or buyer group.

All of the following are Porter's competitive forces EXCEPT

Differentiation,cost leadership,and focus are three of Porter's competitive strategies.

The dog,according to the BCG Matrix,is a poor performer.

When Coca-Cola introduced Surge,a new citrus soft-drink,what type of strategy was being pursued?

____ refers to the use of managerial tools to direct resources toward the achievement of strategic goals.

To remain competitive,companies should develop strategies that focus on core competencies,providing synergy,and creating value for:

Semway,a regional bank,recently announced that it would soon begin offering financial planning services.This is an example of which of these?

List the three global corporate strategies.

A(n)____________________ strategy seeks to achieve both global integration and national responsiveness.