Question 1

What compiles customer information from a variety of sources and segments the information for different marketing campaigns?

Accepted Answer

A)  Campaign management system 
B)  Cross-selling 
C)  Up-selling 
D)  List generator 
A)  Campaign management system 
B)  Cross-selling 
C)  Up-selling 
D)  List generator

Question 2

In the past,departments made decisions independent of each other.

Accepted Answer

A) True 
 B)False

Question 3

What is a backward integration?

Accepted Answer

A)  The integration of a company's existing management information systems 
B)  The integration of data from multiple sources,which provides a unified view of all data 
C)  Sends information entered into a given system automatically to all downstream systems and processes 
D)  Sends information entered into a given system automatically to all upstream systems and processes 
A)  The integration of a company's existing management information systems 
B)  The integration of data from multiple sources,which provides a unified view of all data 
C)  Sends information entered into a given system automatically to all downstream systems and processes 
D)  Sends information entered into a given system automatically to all upstream systems and processes

Question 4

Describe supply chain management along with its impact on business.

Accepted Answer

A supply chain consists of all parties i

Question 5

Walmart and Procter & Gamble (P&G)implemented a tremendously successful SCM system.The system linked Walmart's _____________ centers directly to P&G's _____________ centers.

Accepted Answer

A)  manufacturing; distribution 
B)  distribution; manufacturing 
C)  stores; distribution 
D)  distribution; stores 
A)  manufacturing; distribution 
B)  distribution; manufacturing 
C)  stores; distribution 
D)  distribution; stores

Question 6

What are systems are used to create the digital designs and then manufacture the products?

Accepted Answer

A)  Computer-aided design/computer-aided manufacturing 
B)  Maker movement 
C)  Makerspace 
D)  RFID electronic product code 
A)  Computer-aided design/computer-aided manufacturing 
B)  Maker movement 
C)  Makerspace 
D)  RFID electronic product code

Question 7

What are unmanned aircraft that can fly autonomously,or without a human?

Accepted Answer

A)  3D printing 
B)  Robotics 
C)  Drones 
D)  RFID 
A)  3D printing 
B)  Robotics 
C)  Drones 
D)  RFID

Question 8

Which of the following is not one of the three phases in the evolution of CRM?

Accepted Answer

A)  Reporting 
B)  Analyzing 
C)  Processing 
D)  Predicting 
A)  Reporting 
B)  Analyzing 
C)  Processing 
D)  Predicting

Question 9

What includes the processes that control the distribution,maintenance,and replacement of materials and personnel to support the supply chain?

Accepted Answer

A)  Procurement 
B)  Logistics 
C)  Materials management 
D)  Bullwhip effect 
A)  Procurement 
B)  Logistics 
C)  Materials management 
D)  Bullwhip effect

Question 10

Supplier relationship management discovers optimal sales channels by selecting the right partners and identifying mutual customers.

Accepted Answer

A) True 
 B)False

Question 11

Collaborative engineering helps organizations reduce their investment in inventory while improving customer satisfaction through product availability.

Accepted Answer

A) True 
 B)False

Question 12

What is a contact center or call center?

Accepted Answer

A)  A place where customer service representatives answer customer inquiries and solve problems,usually by email,chat,or phone 
B)  Allows customers to use the Web to find answers to their questions or solutions to their problems 
C)  Gathers product details and issue resolution information that can be automatically generated into a script for the representative to read to the customer 
D)  A form of predictive analytics for marketing campaigns that attempts to identify target markets or people who could be convinced to buy products 
A)  A place where customer service representatives answer customer inquiries and solve problems,usually by email,chat,or phone 
B)  Allows customers to use the Web to find answers to their questions or solutions to their problems 
C)  Gathers product details and issue resolution information that can be automatically generated into a script for the representative to read to the customer 
D)  A form of predictive analytics for marketing campaigns that attempts to identify target markets or people who could be convinced to buy products

Question 13

Which of the following is one of the business areas of supply chain management?

Accepted Answer

A)  Logistics 
B)  Procurement 
C)  Materials management 
D)  All of these choices 
A)  Logistics 
B)  Procurement 
C)  Materials management 
D)  All of these choices

Question 14

What is key for business process support that spans functional areas and legacy systems?

Accepted Answer

A)  Software customization 
B)  Data integration is key for business process support that spans functional areas and legacy systems 
C)  Elogistics manages the transportation and storage of goods 
D)  Eprocurement is the business-to-business (B2
B) online purchase and sale of supplies and services 
A)  Software customization 
B)  Data integration is key for business process support that spans functional areas and legacy systems 
C)  Elogistics manages the transportation and storage of goods 
D)  Eprocurement is the business-to-business (B2
B) online purchase and sale of supplies and services

Question 15

Up-selling is selling additional products or services to an existing customer.

Accepted Answer

A) True 
 B)False

Question 16

What helps an organization identify its customers across applications?

Accepted Answer

A)  CRM reporting technologies 
B)  CRM analyzing technologies 
C)  CRM processing technologies 
D)  CRM predicting technologies 
A)  CRM reporting technologies 
B)  CRM analyzing technologies 
C)  CRM processing technologies 
D)  CRM predicting technologies

Question 17

Enterprise resource planning (ERP)integrates all departments and functions throughout an organization into a single IT system (or integrated set of IT systems)so employees can make decisions by viewing enterprise-wide information about all business operations.

Accepted Answer

A) True 
 B)False

Question 18

What are drones?

Accepted Answer

A)  A process that builds-layer by layer in an additive process-a three-dimensional solid object from a digital model 
B)  Uses electronic tags and labels to identify objects wirelessly over short distances 
C)  Unmanned aircraft that can fly autonomously,or without a human 
D)  Focus on creating artificial intelligence devices that can move and react to sensory input 
A)  A process that builds-layer by layer in an additive process-a three-dimensional solid object from a digital model 
B)  Uses electronic tags and labels to identify objects wirelessly over short distances 
C)  Unmanned aircraft that can fly autonomously,or without a human 
D)  Focus on creating artificial intelligence devices that can move and react to sensory input

Question 19

Which of the following is a common marketing CRM metric?

Accepted Answer

A)  Number of new prospective customers 
B)  Average number of service calls per day 
C)  Average time to resolution 
D)  Cost per interaction by marketing campaign 
A)  Number of new prospective customers 
B)  Average number of service calls per day 
C)  Average time to resolution 
D)  Cost per interaction by marketing campaign

Question 20

Supplier relationship management (SRM)focuses on keeping suppliers satisfied by evaluating and categorizing suppliers for different projects.

Accepted Answer

A) True 
 B)False

What compiles customer information from a variety of sources and segments the information for different marketing campaigns?

In the past,departments made decisions independent of each other.

What is a backward integration?

Describe supply chain management along with its impact on business.

Walmart and Procter & Gamble (P&G)implemented a tremendously successful SCM system.The system linked Walmart's _ centers directly to P&G's _ centers.

What are systems are used to create the digital designs and then manufacture the products?

What are unmanned aircraft that can fly autonomously,or without a human?

Which of the following is not one of the three phases in the evolution of CRM?

What includes the processes that control the distribution,maintenance,and replacement of materials and personnel to support the supply chain?

Supplier relationship management discovers optimal sales channels by selecting the right partners and identifying mutual customers.

Collaborative engineering helps organizations reduce their investment in inventory while improving customer satisfaction through product availability.

What is a contact center or call center?

Which of the following is one of the business areas of supply chain management?

What is key for business process support that spans functional areas and legacy systems?

Up-selling is selling additional products or services to an existing customer.

What helps an organization identify its customers across applications?

Enterprise resource planning (ERP)integrates all departments and functions throughout an organization into a single IT system (or integrated set of IT systems)so employees can make decisions by viewing enterprise-wide information about all business operations.

What are drones?

Which of the following is a common marketing CRM metric?

Supplier relationship management (SRM)focuses on keeping suppliers satisfied by evaluating and categorizing suppliers for different projects.

Management Information Systems: Business Driven MIS

Decisions Processes: Value Driven Business

Ebusiness: Electronic Business Value

Ethics Information Security: MIS Business Concerns

Infrastructures: Sustainable Technologies

Data: Business Intelligence

Networks: Mobile Business

Systems Development and Project Management: Corporate Responsibility

Understanding Computer Hardware and Software: From CPUs to Operating Systems

Understanding Telecommunication Systems and Network Topologies

Database Design and Entity Relationships

Filters

Exam 8: Enterprise Applications: Business Communications

What compiles customer information from a variety of sources and segments the information for different marketing campaigns?

In the past,departments made decisions independent of each other.

What is a backward integration?

Describe supply chain management along with its impact on business.

Walmart and Procter & Gamble (P&G)implemented a tremendously successful SCM system.The system linked Walmart's _____________ centers directly to P&G's _____________ centers.

What are systems are used to create the digital designs and then manufacture the products?

What are unmanned aircraft that can fly autonomously,or without a human?

Which of the following is not one of the three phases in the evolution of CRM?

What includes the processes that control the distribution,maintenance,and replacement of materials and personnel to support the supply chain?

Supplier relationship management discovers optimal sales channels by selecting the right partners and identifying mutual customers.

Collaborative engineering helps organizations reduce their investment in inventory while improving customer satisfaction through product availability.

What is a contact center or call center?

Which of the following is one of the business areas of supply chain management?

What is key for business process support that spans functional areas and legacy systems?

Up-selling is selling additional products or services to an existing customer.

What helps an organization identify its customers across applications?

Enterprise resource planning (ERP)integrates all departments and functions throughout an organization into a single IT system (or integrated set of IT systems)so employees can make decisions by viewing enterprise-wide information about all business operations.

What are drones?

Which of the following is a common marketing CRM metric?

Supplier relationship management (SRM)focuses on keeping suppliers satisfied by evaluating and categorizing suppliers for different projects.

Management Information Systems: Business Driven MIS

Decisions Processes: Value Driven Business

Ebusiness: Electronic Business Value

Ethics Information Security: MIS Business Concerns

Infrastructures: Sustainable Technologies

Data: Business Intelligence

Networks: Mobile Business

Systems Development and Project Management: Corporate Responsibility

Understanding Computer Hardware and Software: From CPUs to Operating Systems

Understanding Telecommunication Systems and Network Topologies

Database Design and Entity Relationships

Filters

Walmart and Procter & Gamble (P&G)implemented a tremendously successful SCM system.The system linked Walmart's _ centers directly to P&G's _ centers.