Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World
Exam 1: Setting the Stage: Technology and the Modern Enterprise60 Questions
Exam 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers78 Questions
Exam 3: Zara: Fast Fashion From Savvy Systems68 Questions
Exam 4: Netflix in Two Acts: the Making of an E-Commerce Giant and the Uncertain Future of Atoms to Bits96 Questions
Exam 5: Moores Law and More: Fast, Cheap Computing and What This Means for the Manager79 Questions
Exam 6: Disruptive Technologies: Understanding the Giant Killers and Considerations for Avoiding Extinction36 Questions
Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud91 Questions
Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World76 Questions
Exam 9: Social Media, Peer Production, and Web 2.0110 Questions
Exam 10: The Sharing Economy, Collaborative Consumption, and Creating More Efficient Markets Through Technology41 Questions
Exam 11: Facebook: a Billion-Plus Users, the High-Stakes Move to Mobile, and Big Business From the Social Graph101 Questions
Exam 12: Rent the Runway: Entrepreneurs Expanding an Industry by Blending Tech With Fashion, John Gallaugher - Information Systems: a Managers Guide to Harnessing Technology, Version 6.050 Questions
Exam 13: Understanding Software: a Primer for Managers75 Questions
Exam 14: Software in Flux: Open Source, Cloud, Vittualized and App-Driven Shifts83 Questions
Exam 15: The Data Asset: Databases, Business Intelligence, Analytics, Big Data, and Competitive Advantage96 Questions
Exam 16: A Managers Guide to the Internet and Telecommunications81 Questions
Exam 17: Information Security: Barbarians at the Gateway and Just About Everywhere Else87 Questions
Exam 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity135 Questions
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Almost all networks derive most of their value from a single class of users.
(True/False)
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The higher the value of a user's overall investment, the more they are likely to consider the staying power of any offering before choosing to adopt it.
(True/False)
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A Blue Ocean strategy often works best when combined with operational effectiveness.
(True/False)
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High switching costs serve to weaken the value of network effects as a value asset.
(True/False)
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When developers of complementary products invest, time writing software-and users install, learn, and customize these products-_________are created that enhance the _______ of a given network.
(Essay)
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Which of the following is an example of a measure taken by a firm to encourage the development of complementary goods?
(Multiple Choice)
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Explain the nature of competition in markets influenced heavily by network effects.
(Essay)
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A market dominated by a small number of powerful sellers is known as a(n) _____ .
(Multiple Choice)
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___________ allows Apple to use iOS as a platform for exercise and personal health measurement.
(Short Answer)
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_____ is said to occur when one market attempts to conquer a new market by making it a subset, component, or feature of its primary offering.
(Multiple Choice)
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Samsung also leveraged _____to make Samsung Pay accepted at more retailers than either Apple Pay or Android Pay.
(Short Answer)
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Congestion effects often result when a key resource becomes increasingly scarce with the arrivals of more and more users.
(True/False)
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Social proof is defined as the negative influence created when someone finds out that others are doing something.
(True/False)
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The phrase ________________ refers to positive influence created when someone finds out that others are doing something.
(Short Answer)
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Markets where strong network effects are present often exhibit a winner-take-all or winner-take-most dynamic. What network effects-related advantages can a dominant incumbent enjoy that help it repell rivals, and why is it so difficult for a newcommer to displace the dominant player in these markets?
(Essay)
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With the help of examples explain how firms have used the strategies of alliances and partnerships to try to strengthen and develop network effects.
(Essay)
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