Exam 3: Linking It to Business Metrics
The key to linking what IT does to business performance is to create an environment within which everyone thoroughly understands what measures are unimportant to the business and is not held accountable for those measurements.
False
Describe the concept of the balanced score card.
Organizations can use the balanced score card approach to measure success of organizational mission and strategy initiatives. Using the balanced score card methodology, business measure past financial performance, metrics related to customers, internal business processes, to learn how to position a firm for future performance. A firm can develop critical success factors based on these measurements and can track the progress made on each periodically, creating a score card each time progress is measured.
Companies that use a balanced scorecard tend to have a better return on investment than those that rely on traditional financial measures alone. Many companies use some sort of scorecard or "dashboard" to track a variety of different metrics of organizational health.
What a company spends on IT has a direct impact on its overall performance.
True
The type of metric that measures IT employee satisfaction, operational performance and development activity is called a/an:
The leading non-financial indicator of customer satisfaction is:
List and describe (3) common pitfalls to avoid when implementing business metrics program for IT.
About half of all IT managers believe that that their ROI expectations for technology are met.
Non-financial measures are predictive of past performance and are not effective predictors for future performance.
It is practically impossible to demonstrate that what a company spends on IT has a direct impact on its overall performance.
The best measures are tied to business performance and are linked to the strategies and technological capabilities of the company.
Companies that do not understand their customers' needs will likely lose customers but not lose profitability.
What a company measures and the way it measures influence both the mindsets of managers and the way people behave.
Systems that are not reliable or available when needed, cannot provide customers with the information they need, or cannot give the customers the flexibility they require are very common in companies.
The type of metric that ties the work of IT to external customer satisfaction, and financial performance is called a/an:
The modified score card metric that accounts for the effect of taxes on operating income is called:
Most companies concentrate on determining the ________ that specific IT projects deliver.
Competing in the information age is much less about the ability of a company to mobilize its intangible assets and much more about, managing physical, tangible assets.
Most organizations that link measures of IT input with measures of business performance find great success since the two metrics are so closely linked.
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