Exam 3: A Brief History of Public Relations

In his "Declaration of Principles," Ivy Ledbetter Lee coined the phrase "public relations counsel" and became the first to articulate the two-way communication concept of public relations.

Which of the following statements about public relations is/are true?

This was the first nationwide grassroots fund raising campaign on behalf of medical research.

The congressional testimony of a young Kuwaiti woman about the so-called "incubator incident" in 1990 was called into question because ________.

The so-called "Four Minute Men" ________.

The First Amendment is important to public relations because it ________.

The "Seedbed Years" refers to ________.

How did the Committee for Public Information influence the growth of public relations?

After World War II,the Office of War Information evolved into ________.

Edward Bernays gets more credit for being the "father of public relations" than Ivy Ledbetter Lee because ________.

One of the reasons early publicity firms didn't stay in business very long was a lack of credibility.

Which of these individuals is generally credited with being "the father of public relations"?

Why is President Theodore Roosevelt,a political leader,listed among the pioneers of public relations?

Which of the following individuals is most associated with press agentry?

The "Declaration of Principles" promised ________.

From its earliest days,the public relations industry was at the forefront of anti-smoking campaigns.

Why did most of the early publicity agencies fail?

What is propaganda,and how is it different from public relations?

Thomas Paine ________.

Doris Fleischman was the wife and influential business partner of ________.