Question 1

Production on a limited basis to determine if production equipment can reliably manufacture the product at full scale is referred to as?

Accepted Answer

A)  Rapid prototyping 
B)  Pilot manufacturing 
C)  Reliability engineering 
D)  Grassroots campaigning 
A)  Rapid prototyping 
B)  Pilot manufacturing 
C)  Reliability engineering 
D)  Grassroots campaigning

Question 2

Which question is not associated with the competition when conducting product screening?

Accepted Answer

A)  Who is the competition? 
B)  What is the break-even point? 
C)  Can we sustain a competitive advantage? 
D)  How will we compete? 
A)  Who is the competition? 
B)  What is the break-even point? 
C)  Can we sustain a competitive advantage? 
D)  How will we compete?

Question 3

"How will we compete?" is what type of product screening issue?

Accepted Answer

A)  Product 
B)  Competition 
C)  Financials 
D)  "How will we compete?" is not a product screening issue 
A)  Product 
B)  Competition 
C)  Financials 
D)  "How will we compete?" is not a product screening issue

Question 4

In many industries, more than ____________ of revenues are generated from new products introduced during the previous year.

Accepted Answer

A)  10% 
B)  20% 
C)  40% 
D)  75% 
A)  10% 
B)  20% 
C)  40% 
D)  75%

Question 5

A firm is trying to determine if it should launch a product. The product has an expected life of five years. It will bring in cash flows of $10,000 in each of the first three years and then $5,000 in the last two years. The company estimates that it will invest $35,000 in product research and development costs. Assume a discount rate of 8%. Based on NPV, what should the firm do?

Accepted Answer

A)  Launch the product because NPV is greater than the amount to be invested 
B)  Not launch the product because NPV is greater than the amount to be invested 
C)  Launch the product because the amount to be invested is greater than NPV 
D)  Not launch the product because the amount to be invested is greater than NPV 
A)  Launch the product because NPV is greater than the amount to be invested 
B)  Not launch the product because NPV is greater than the amount to be invested 
C)  Launch the product because the amount to be invested is greater than NPV 
D)  Not launch the product because the amount to be invested is greater than NPV

Question 6

Choosing a poor location for a restaurant is an example of poor ________?

Accepted Answer

A)  Internal fit 
B)  External fit 
C)  Both internal and external fit 
D)  Neither internal nor external fit 
A)  Internal fit 
B)  External fit 
C)  Both internal and external fit 
D)  Neither internal nor external fit

Question 7

Discovering new phenomena that can be converted to commercial applications is referred to as _________.

Accepted Answer

The answer of Discovering new phenomena that can be converted...

Question 8

A house of quality is used to?

Accepted Answer

A)  Identify the potential source of quality problems 
B)  Evaluate potential suppliers 
C)  Identify key customers 
D)  Evaluate the relationships between customer requirements, product attributes, and design specifications. 
A)  Identify the potential source of quality problems 
B)  Evaluate potential suppliers 
C)  Identify key customers 
D)  Evaluate the relationships between customer requirements, product attributes, and design specifications.

Question 9

A firm is trying to determine if it should launch a product. The product has an expected life of three years. It will bring in cash flows of $10,000 in the first year, $9,000 in the second year, and $7,500 in the third year. The company estimates that it will invest $20,000 in product research and development costs. What is the estimated IRR for this product? Choose the IRR value that is closest to the amount invested.

Accepted Answer

A)  5% 
B)  12% 
C)  15% 
D)  16% 
A)  5% 
B)  12% 
C)  15% 
D)  16%

Question 10

A firm is trying to determine if it should launch a product. The product has an expected life of three years. It will bring in cash flows of $10,000 in each of the three years. The company estimates that it will invest $28,000 in product research and development costs. Assume a discount rate of 8%. Based on NPV, what should the firm do?

Accepted Answer

A)  Launch the product because NPV is greater than the amount to be invested 
B)  Not launch the product because NPV is greater than the amount to be invested 
C)  Launch the product because the amount to be invested is greater than NPV 
D)  Not launch the product because the amount to be invested is greater than NPV 
A)  Launch the product because NPV is greater than the amount to be invested 
B)  Not launch the product because NPV is greater than the amount to be invested 
C)  Launch the product because the amount to be invested is greater than NPV 
D)  Not launch the product because the amount to be invested is greater than NPV

Question 11

How are designers creating new products that entice customers? Include at least one example of how product design has or is being used to increase demand for a product.

Accepted Answer

A successful answer will note one or mor

Question 12

Outsourcing is likely to lead to which of the following?

Accepted Answer

A)  Lower costs 
B)  Lower costs and enhanced competitiveness 
C)  Lower costs, enhanced competitiveness, and greater exposure to risk 
D)  Outsourcing is not likely to lead to lower costs, enhanced competitiveness, and greater exposure to risk 
A)  Lower costs 
B)  Lower costs and enhanced competitiveness 
C)  Lower costs, enhanced competitiveness, and greater exposure to risk 
D)  Outsourcing is not likely to lead to lower costs, enhanced competitiveness, and greater exposure to risk

Question 13

A firm is trying to determine if it should launch a product. The product has an expected life of three years. It will bring in cash flows of $5,000 in the first year, $4,000 in the second year, and $3,000 in the third year. The company estimates that it will invest $9,500 in product research and development costs. What is the estimated IRR for this product? Choose the IRR value that is closest to the amount invested.

Accepted Answer

A)  7% 
B)  14% 
C)  21% 
D)  28% 
A)  7% 
B)  14% 
C)  21% 
D)  28%

Question 14

Surveys suggest that approximately what percentage of consumers prefer to buy products from companies that are perceived as helping the environment?

Accepted Answer

A)  10% 
B)  25% 
C)  50% 
D)  80% 
A)  10% 
B)  25% 
C)  50% 
D)  80%

Question 15

The line that delineates between the activities that the customer sees and those not seen by customers is the line of no return.

Accepted Answer

A) True 
 B)False

Question 16

Which of the following would likely be viewed as McDonald's core competency?

Accepted Answer

A)  Customizable food made available for home delivery 
B)  Prepackaged food made available through convenience stores 
C)  Fast, standardized, and inexpensive food 
D)  Fast, highly customizable, and moderately priced food 
A)  Customizable food made available for home delivery 
B)  Prepackaged food made available through convenience stores 
C)  Fast, standardized, and inexpensive food 
D)  Fast, highly customizable, and moderately priced food

Question 17

Simultaneous design of products and their manufacturing and support processes is referred to as?

Accepted Answer

A)  Roundtable design 
B)  Leveraged engineering 
C)  Double design 
D)  Concurrent engineering 
A)  Roundtable design 
B)  Leveraged engineering 
C)  Double design 
D)  Concurrent engineering

Question 18

Customers' liking the "cheesy mess" left over on their fingers from Cheetos was identified by the textbook as an example of what set of techniques?

Accepted Answer

A)  Neurosurgery 
B)  Neuroinduction 
C)  Neuronetworking 
D)  Neuroscience 
A)  Neurosurgery 
B)  Neuroinduction 
C)  Neuronetworking 
D)  Neuroscience

Question 19

A service blueprint shows the interactions between a service provider and the customer as well as activities that do not involve direct contact with the customer.

Accepted Answer

A) True 
 B)False

Question 20

Value engineering is?

Accepted Answer

A)  Reducing new product cost by use of readily available parts 
B)  Use of cheaper materials and simpler designs 
C)  Both reducing new product cost by use of readily available parts and use of cheaper materials and simpler designs 
D)  Neither reducing new product cost by use of readily available parts nor use of cheaper materials and simpler designs 
A)  Reducing new product cost by use of readily available parts 
B)  Use of cheaper materials and simpler designs 
C)  Both reducing new product cost by use of readily available parts and use of cheaper materials and simpler designs 
D)  Neither reducing new product cost by use of readily available parts nor use of cheaper materials and simpler designs

Production on a limited basis to determine if production equipment can reliably manufacture the product at full scale is referred to as?

Which question is not associated with the competition when conducting product screening?

"How will we compete?" is what type of product screening issue?

In many industries, more than ____________ of revenues are generated from new products introduced during the previous year.

Choosing a poor location for a restaurant is an example of poor ________?

Discovering new phenomena that can be converted to commercial applications is referred to as _________.

A house of quality is used to?

How are designers creating new products that entice customers? Include at least one example of how product design has or is being used to increase demand for a product.

Outsourcing is likely to lead to which of the following?

Surveys suggest that approximately what percentage of consumers prefer to buy products from companies that are perceived as helping the environment?

The line that delineates between the activities that the customer sees and those not seen by customers is the line of no return.

Which of the following would likely be viewed as McDonald's core competency?

Simultaneous design of products and their manufacturing and support processes is referred to as?

Customers' liking the "cheesy mess" left over on their fingers from Cheetos was identified by the textbook as an example of what set of techniques?

A service blueprint shows the interactions between a service provider and the customer as well as activities that do not involve direct contact with the customer.

Value engineering is?

Operations Management, Processes, and Supply Chain Management

Corporate Strategy, Performance, and Sustainability

Process Design and Capacity Management

Customer Relationships and Customer Service

Demand Management, Forecasting, and Aggregate Planning

Independent Demand Inventory Management

Material Flow Analysis and Facility Layouts

Supplement: Job Scheduling and Vehicle Routing

Lean Systems

Managing Customer and Work Flows

Managing Information Flowsmrp and Erp

Managing Projects

Six Sigma Quality Management

Supplement: Statistical Quality Control

Global Supply Management

Location, Logistics, and Product Returns

Integrating Processes Along the Supply Chain

Filters

Exam 3: Product Design and Development

Production on a limited basis to determine if production equipment can reliably manufacture the product at full scale is referred to as?

Which question is not associated with the competition when conducting product screening?

"How will we compete?" is what type of product screening issue?

In many industries, more than ____________ of revenues are generated from new products introduced during the previous year.

Choosing a poor location for a restaurant is an example of poor ________?

Discovering new phenomena that can be converted to commercial applications is referred to as _________.

A house of quality is used to?

How are designers creating new products that entice customers? Include at least one example of how product design has or is being used to increase demand for a product.

Outsourcing is likely to lead to which of the following?

Surveys suggest that approximately what percentage of consumers prefer to buy products from companies that are perceived as helping the environment?

The line that delineates between the activities that the customer sees and those not seen by customers is the line of no return.

Which of the following would likely be viewed as McDonald's core competency?

Simultaneous design of products and their manufacturing and support processes is referred to as?

Customers' liking the "cheesy mess" left over on their fingers from Cheetos was identified by the textbook as an example of what set of techniques?

A service blueprint shows the interactions between a service provider and the customer as well as activities that do not involve direct contact with the customer.

Value engineering is?

Operations Management, Processes, and Supply Chain Management

Corporate Strategy, Performance, and Sustainability

Process Design and Capacity Management

Customer Relationships and Customer Service

Demand Management, Forecasting, and Aggregate Planning

Independent Demand Inventory Management

Material Flow Analysis and Facility Layouts

Supplement: Job Scheduling and Vehicle Routing

Lean Systems

Managing Customer and Work Flows

Managing Information Flowsmrp and Erp

Managing Projects

Six Sigma Quality Management

Supplement: Statistical Quality Control

Global Supply Management

Location, Logistics, and Product Returns

Integrating Processes Along the Supply Chain

Filters