Exam 8: Writing Negative Messages

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When conveying negative news, you should always close on a ________ note.

(Short Answer)
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You should use the direct approach to organize negative news messages when ________.

(Multiple Choice)
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Which of the following is TRUE about refusing routine requests?

(Multiple Choice)
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Choose the ________ approach for most routine negative responses because it is simpler and more efficient.

(Short Answer)
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In a negative message that uses the indirect approach, an ideal explanation section should ________ the bad news ahead.

(Short Answer)
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If you are in a position to provide a recommendation but choose not to, what guidelines should you follow when rejecting the request?

(Essay)
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You should use the direct approach to organize negative news messages when ________.

(Multiple Choice)
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Which of the following is a guideline to follow when sending negative organizational news?

(Multiple Choice)
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It is often wise to get the opinions of lawyers, accountants, and other specialists when delivering negative organizational announcements.

(True/False)
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When closing a negative message organized by using the indirect approach, you should always be ________.

(Short Answer)
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The direct approach for delivering bad news is best for people who ________.

(Multiple Choice)
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A good buffer establishes ________ with the reader.

(Short Answer)
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The content and tone are essentially the same for negative messages.

(True/False)
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When developing messages conveying negative organizational news, one should match one's approach to the situation. As a public relations executive at a multinational food company, what approach would you use when sending a message communicating to the public a recall of a batch of canned food that was found to have been contaminated with E. coli virus? Would you use the same approach to inform the public that you are discontinuing a certain line of cereals due to low demand? Why/why not?

(Essay)
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If you're being asked to give a recommendation in your official capacity as a representative of your firm, you need to be aware of your ________ regarding recommendations.

(Short Answer)
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Even if you're not in a supervisory role, you may need to reject requests for ________.

(Short Answer)
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If you've failed to meet expectations that you set for the customer, an element of apology should be considered when conveying negative news about the transaction.

(True/False)
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Which of the following is a guideline for making a clear statement of the bad news when organizing a negative message using the indirect method?

(Multiple Choice)
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What are the five main goals when delivering bad news?

(Essay)
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Which of the following is a guideline for responding effectively to rumours and negative information in a social media environment?

(Multiple Choice)
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