Exam 3: Understanding the Marketing Environment, Ethical Behavior, and Social Responsibility

Leigh and Rob prepared a household budget in an attempt to manage their money better. They prepared the following list: Monthly income (after taxes) = $4,500; Monthly expenses (necessities), which include rent, $550; auto loan, $250; student loan, $200; savings, $500; food, $200 = $1,700; Amount left over = $2,800 (income less necessary expenses). The remaining $2,800 is their

The Digital Millennium Copyright Act, signed in 1998,

The generation of children born between 1946 and 1964 is referred to as

The 50 million people born between 1965 and 1976, also called the ________, refers to Generation X.

If taxes rise at a faster rate than incomes, consumers will

One reason some people don't like to buy clothing from Internet retailers is the inability to know if the clothes will fit. ImageTwin uses a scanning system and stores an individual's measurements. When you shop at LandsEnd.com, you can see a 3-D image of what the item should look like on your body. This is an example of the ________ force in the marketing environment.

Leah had an excellent year as a salesperson in 2015, earning $98,000. She paid $38,000 for necessities such as mortgage, food, and clothing. Her state and federal income taxes totaled $24,000. What was her disposable income?

At 3M, the "Pollution Prevention Pays" (3P) program has generated over 11,000 3P projects that eliminated more than two billion tons of air, water, and solid-waste pollutants from the environment. This is an example of

All of the following are examples of economic espionage except which?

The view that an organization has an obligation to those who can affect the achievement of its objectives is referred to as

Which of the following statements best describes the activities of a whistle-blower?

The first major federal legislation passed to forbid contracts, combinations, or conspiracies in restraint of trade in the United States was the

Explain marketspace and electronic commerce and their relevance for marketing.

In marketing, the form of competition that occurs when only one firm sells the product is referred to as

A formal statement of ethical principles and rules of conduct is referred to as

The description of a population according to selected characteristics such as age, gender, ethnicity, income, and occupation is referred to as

Environmental scanning refers to

Moral idealism refers to

Which of the following laws has the purpose of protecting competition?

Business culture affects ethical behavior in competition. Two kinds of unethical behavior are most common: