Exam 16: Frequency Distribution,hypothesis Testing,and Cross-Tabulation

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When using the chi-square statistic in cross-tabulation,the null hypothesis (H₀)will be rejected only when the calculated value of the test statistic is greater than the critical value of the chi-square distribution with the appropriate degrees of freedom.

(True/False)

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Question 81

In commercial marketing research,the one-tailed test is used more often than a two-tailed test.

(True/False)

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Question 82

The most common measures of variability are the range and variance.

(True/False)

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Question 83

A(n)________ hypothesis is a statement of the status quo,one of no difference or no effect.

(Multiple Choice)

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Question 84

Cross-tabulation with two variables is known as twice-tabulation.

(True/False)

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Question 85

The null hypothesis refers to a specified value of the population parameter,not a sample statistic.

(True/False)

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Question 86

The mean of a sample is the middle value when the data are arranged in ascending or descending rank order.

(True/False)

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Question 87

The probability of making a type I error is called the ________.

(Multiple Choice)

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Question 88

According to the text,the ________ measures the spread of the data.

(Multiple Choice)

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Question 89

The median should be used if the distribution is asymmetric and the variable is measured on an ordinal scale.

(True/False)

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Question 90

The mean squared deviation of all the values from the mean is called the variance.

(True/False)

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Question 91

The most common measures of variability are the and .

(Multiple Choice)

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Question 92

Showing 81 - 92 of 92

When using the chi-square statistic in cross-tabulation,the null hypothesis (H₀)will be rejected only when the calculated value of the test statistic is greater than the critical value of the chi-square distribution with the appropriate degrees of freedom.

In commercial marketing research,the one-tailed test is used more often than a two-tailed test.

The most common measures of variability are the range and variance.

A(n)________ hypothesis is a statement of the status quo,one of no difference or no effect.

Cross-tabulation with two variables is known as twice-tabulation.

The null hypothesis refers to a specified value of the population parameter,not a sample statistic.

The mean of a sample is the middle value when the data are arranged in ascending or descending rank order.

The probability of making a type I error is called the ________.

According to the text,the ________ measures the spread of the data.

The median should be used if the distribution is asymmetric and the variable is measured on an ordinal scale.

The mean squared deviation of all the values from the mean is called the variance.

The most common measures of variability are the and .

Introduction to Marketing Research

Defining the Marketing Research Problem and Developing an Approach

Research Design

Exploratory Research Design: Secondary Data

Exploratory Research Design: Syndicated Sources of Secondary Data

Exploratory Research Design: Qualitative Research

Descriptive Research Design: Survey and Observation

Causal Research Design: Experimentation

Measurement and Scaling: Fundamentals and Comparative Scaling

Measurement and Scaling: Noncomparative Scaling Techniques

Questionnaire and Form Design

Sampling: Design and Procedures

Sampling: Final and Initial Sample Size Determination

Fieldwork: Data Collection

Data Preparation and Analysis Strategy

Hypothesis Testing Related to Differences

Correlation and Regression

Report Preparation and Presentation

Filters

Exam 16: Frequency Distribution,hypothesis Testing,and Cross-Tabulation

When using the chi-square statistic in cross-tabulation,the null hypothesis (H₀)will be rejected only when the calculated value of the test statistic is greater than the critical value of the chi-square distribution with the appropriate degrees of freedom.

In commercial marketing research,the one-tailed test is used more often than a two-tailed test.

The most common measures of variability are the range and variance.

A(n)________ hypothesis is a statement of the status quo,one of no difference or no effect.

Cross-tabulation with two variables is known as twice-tabulation.

The null hypothesis refers to a specified value of the population parameter,not a sample statistic.

The mean of a sample is the middle value when the data are arranged in ascending or descending rank order.

The probability of making a type I error is called the ________.

According to the text,the ________ measures the spread of the data.

The median should be used if the distribution is asymmetric and the variable is measured on an ordinal scale.

The mean squared deviation of all the values from the mean is called the variance.

The most common measures of variability are the ________ and ________.

Introduction to Marketing Research

Defining the Marketing Research Problem and Developing an Approach

Research Design

Exploratory Research Design: Secondary Data

Exploratory Research Design: Syndicated Sources of Secondary Data

Exploratory Research Design: Qualitative Research

Descriptive Research Design: Survey and Observation

Causal Research Design: Experimentation

Measurement and Scaling: Fundamentals and Comparative Scaling

Measurement and Scaling: Noncomparative Scaling Techniques

Questionnaire and Form Design

Sampling: Design and Procedures

Sampling: Final and Initial Sample Size Determination

Fieldwork: Data Collection

Data Preparation and Analysis Strategy

Hypothesis Testing Related to Differences

Correlation and Regression

Report Preparation and Presentation

Filters

The most common measures of variability are the and .