Exam 1: Achieving Success Through Effective Business Communication

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The communication process is a simple one consisting of two phases: the sender transmits the message and the receiver gets the message.

(True/False)
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With the audience-centred approach,communicators try to learn as much as possible about their receivers.

(True/False)
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Most messages aimed at important external receivers,such as the press,investors,and customers are drafted by the president of the company.

(True/False)
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The more your audience members share your experiences-personal,professional,and cultural-the more likely they are to extract the same meanings that you encode in your messages.

(True/False)
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Communication and effective communication are basically the same thing.

(True/False)
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Statements to the press,letters to investors,advertisements,and price announcements require ________

(Multiple Choice)
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Describe "constructive feedback" and compare it with "destructive feedback." Why is feedback important? How should you receive feedback?

(Essay)
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Today's successful companies _____________

(Multiple Choice)
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Most often you will be communicating with people who are similar to you in age,profession,and ethnic background.

(True/False)
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The term "corporate culture" refers to ______________________

(Multiple Choice)
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Describe five strategies for overcoming communication barriers and briefly explain what each one of these strategies requires.

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Technology always helps a company.

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List at least three examples of formal external communication.

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The informal communication network within an organization is referred to as the __________.

(Short Answer)
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A message is interpreted correctly when the receiver assigns to the words the same meaning as the sender intended and then responds in the desired way.

(True/False)
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On a typical day,the average office worker sends and receives about __________ email messages.

(Multiple Choice)
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Only 20 percent of the information that travels along the grapevine in an organization pertains to business.

(True/False)
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The most extreme example of how backgrounds can impede communication occurs when the communicators _________________

(Multiple Choice)
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Describe the seven phases of the communication process.

(Essay)
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To make your business messages more effective you should _______________.

(Multiple Choice)
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