Exam 10: Sensory Aids: How Can I Better Engage My Listeners

The most effective supporting devices for business presentations engage a single sense.

When using presentation software, you should limit slide headlines to one word or a brief phrase.

Which is a rule for developing and using digital slides?

Traditional sensory aids were primarily:

Presentation software slides should never contain all of the information you intend to convey in your presentation.

Electronic retailers like Best Buy allow customers to "try out" their products in the store, taking advantage of what we now call:

Compare and contrast three of the sensory aids discussed in this chapter.

Giving your audience a chance to try out your product as part of your sales presentation is a form of multi-sensory engagement.

Too many colors and fonts on a sensory aid can work against audience comprehension.

List and describe the five criteria you should use to decide whether to include sensory aids in your presentation.

Using no video at all is preferable to using amateur, unprofessional video

Audience response systems are too confusing to use during business presentations.

Sensory aids should always be used during a business presentation.

List five of the most common problems evident when speakers use presentation software (like PowerPoint).

Explain how the concept of "sensory aids" differs from the more traditional "visual aids." Be sure to provide concrete examples.

Sensory aids should only be used if they:

Which sensory aid encourages audience interaction and provides a visual display of their responses?

Speakers should employ criteria for determining whether a sensory aid is necessary for a presentation.

A text slide is the best way to illustrate changing spending habits of your target market.

List the five general guidelines for effectively using sensory aids.