Question 1

The subject line of an email message

Accepted Answer

A) is rarely read by the recipient. 
B) helps recipients decide whether or not to read the message. 
C) should describe only the general topic of the message. 
D) does all of the above. 
A) is rarely read by the recipient. 
B) helps recipients decide whether or not to read the message. 
C) should describe only the general topic of the message. 
D) does all of the above.

Question 2

One of the best ways to distribute podcasts is to use a blog that provides supporting information.

Accepted Answer

A) True 
 B)False

Question 3

One of the greatest drawbacks to using podcasts in business is the

Accepted Answer

A) costly equipment you'll need, regardless of the production quality you want. 
B) intimidation factor of online audio and video. 
C) difficulty of scanning back and forth to find specific parts of the message. 
D) high distribution costs associated with them. 
A) costly equipment you'll need, regardless of the production quality you want. 
B) intimidation factor of online audio and video. 
C) difficulty of scanning back and forth to find specific parts of the message. 
D) high distribution costs associated with them.

Question 4

What is the difference between locating information on a website and finding information in a report or an email?

Accepted Answer

Unlike reports, email messages, and othe

Question 5

The collaborative nature of wikis makes them suitable for

Accepted Answer

A) getting messages out in a hurry. 
B) aggregating "crowd knowledge." 
C) replicating radio or video broadcasts. 
D) distributing discount coupons. 
A) getting messages out in a hurry. 
B) aggregating "crowd knowledge." 
C) replicating radio or video broadcasts. 
D) distributing discount coupons.

Question 6

Which of the following is the best example of an effective email subject line?

Accepted Answer

A) Website redesign is on schedule 
B) Status Report 
C) Employee Parking 
D) Read This! 
A) Website redesign is on schedule 
B) Status Report 
C) Employee Parking 
D) Read This!

Question 7

Using the "return receipt requested" feature when you send an email

Accepted Answer

A) announces that your message is urgent. 
B) asks the person who receives your email to fill out a questionnaire. 
C) triggers a message back to you when the recipient receives or opens your email. 
D) plays a short audio file when the receiver opens your message. 
A) announces that your message is urgent. 
B) asks the person who receives your email to fill out a questionnaire. 
C) triggers a message back to you when the recipient receives or opens your email. 
D) plays a short audio file when the receiver opens your message.

Question 8

The ability to update content quickly and easily makes ________ a natural medium when communicators want to get messages out in a hurry.

Accepted Answer

A) websites 
B) podcasting channels 
C) blogs or microblogs 
D) user-generated content sites 
A) websites 
B) podcasting channels 
C) blogs or microblogs 
D) user-generated content sites

Question 9

List at least five media that are popular for sending brief business messages.

Accepted Answer

Popular media for sending brie

Question 10

Spelling, punctuation, and grammar do not matter in email; getting your message out quickly should be your only concern.

Accepted Answer

A) True 
 B)False

Question 11

Compared to email, ________ ________ is faster, simpler to operate, and offers fewer problems with unwanted messages or security and privacy problems.

Accepted Answer

instant messaging
Explanation:At this po

Question 12

Overusing the "cc" function when sending email

Accepted Answer

A) is no longer a big deal since very few people pay attention to these messages. 
B) is a violation of email hygiene. 
C) can waste a great deal of time by generating more reply messages than necessary. 
D) is a good way to protect yourself in a hostile work environment. 
A) is no longer a big deal since very few people pay attention to these messages. 
B) is a violation of email hygiene. 
C) can waste a great deal of time by generating more reply messages than necessary. 
D) is a good way to protect yourself in a hostile work environment.

Question 13

Using "teasers" in electronic media as a way to pull readers or listeners into a story or other document is

Accepted Answer

A) unethical and should always be avoided. 
B) appropriate only when large purchases are not involved. 
C) acceptable, as long as the payoff is valuable and legitimate. 
D) never appropriate for microblogging sites. 
A) unethical and should always be avoided. 
B) appropriate only when large purchases are not involved. 
C) acceptable, as long as the payoff is valuable and legitimate. 
D) never appropriate for microblogging sites.

Question 14

The web is a ________ medium.

Accepted Answer

A) linear 
B) unilateral 
C) nonlinear 
D) tripartite 
A) linear 
B) unilateral 
C) nonlinear 
D) tripartite

Question 15

Compared to email, instant messaging (IM)

Accepted Answer

A) is slower and more complicated to use. 
B) has not caught on in the business community. 
C) is much faster, but more costly as well. 
D) offers greater speed and is less susceptible to privacy problems. 
A) is slower and more complicated to use. 
B) has not caught on in the business community. 
C) is much faster, but more costly as well. 
D) offers greater speed and is less susceptible to privacy problems.

Question 16

Write an informative subject line for the following email:
From July 6-9 the employee cafeteria will be closed in order to update the electrical system in the kitchen. Employees may bring their own food and eat in the cafeteria, but no food will be served on those dates.

Accepted Answer

The answer of Write an informative subject line for the...

Question 17

Due to budget constraints, very few employers now monitor employee email.

Accepted Answer

A) True 
 B)False

Question 18

You can plan for important business exchanges via IM by viewing them as

Accepted Answer

A) invitations to discuss personal matters. 
B) conversations with specific goals in mind. 
C) opportunities to save time by multitasking. 
D) routine events that don't require formalities. 
A) invitations to discuss personal matters. 
B) conversations with specific goals in mind. 
C) opportunities to save time by multitasking. 
D) routine events that don't require formalities.

Question 19

Because many email programs display the first few words or lines of incoming messages, you should

Accepted Answer

A) be vague in your first sentence, to entice the reader to open the message. 
B) leave several blank lines at the beginning of each message. 
C) treat the first sentence of the message as an extension of your subject line. 
D) use phrases such as "MUST READ" in your first sentence. 
A) be vague in your first sentence, to entice the reader to open the message. 
B) leave several blank lines at the beginning of each message. 
C) treat the first sentence of the message as an extension of your subject line. 
D) use phrases such as "MUST READ" in your first sentence.

Question 20

When you're creating a website, think of it as ________ that visitors must learn how to operate before they can use it efficiently.

Accepted Answer

A) a data-driven dynamo 
B) a panorama of possibilities 
C) a modular multimedia matrix 
D) an information-delivery machine 
A) a data-driven dynamo 
B) a panorama of possibilities 
C) a modular multimedia matrix 
D) an information-delivery machine

Exam 7: Electronic Media

The subject line of an email message

One of the best ways to distribute podcasts is to use a blog that provides supporting information.

One of the greatest drawbacks to using podcasts in business is the

What is the difference between locating information on a website and finding information in a report or an email?

The collaborative nature of wikis makes them suitable for

Which of the following is the best example of an effective email subject line?

Using the "return receipt requested" feature when you send an email

The ability to update content quickly and easily makes ________ a natural medium when communicators want to get messages out in a hurry.

List at least five media that are popular for sending brief business messages.

Spelling, punctuation, and grammar do not matter in email; getting your message out quickly should be your only concern.

Compared to email, ________ ________ is faster, simpler to operate, and offers fewer problems with unwanted messages or security and privacy problems.

Overusing the "cc" function when sending email

Using "teasers" in electronic media as a way to pull readers or listeners into a story or other document is

The web is a ________ medium.

Compared to email, instant messaging (IM)

Write an informative subject line for the following email: From July 6-9 the employee cafeteria will be closed in order to update the electrical system in the kitchen. Employees may bring their own food and eat in the cafeteria, but no food will be served on those dates.

Due to budget constraints, very few employers now monitor employee email.

You can plan for important business exchanges via IM by viewing them as

Because many email programs display the first few words or lines of incoming messages, you should

When you're creating a website, think of it as ________ that visitors must learn how to operate before they can use it efficiently.

Achieving Success Through Effective Business Communication

Mastering Team Skills and Interpersonal Communication

Communicating in a World of Diversity

Planning Business Messages

Writing Business Messages

Completing Business Messages

Social Media

Visual Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Finding, Evaluating, and Processing Information

Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Oral and Online Presentations

Enhancing Presentations with Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Handbook of Grammar, Mechanics, and Usage

Format and Layout of Business Documents

Documentation of Report Sources

Filters

Compared to email, is faster, simpler to operate, and offers fewer problems with unwanted messages or security and privacy problems.