Question 1

Skilled communicators include only the information that their audience has specifically requested.

Accepted Answer

A) True 
 B)False  False

Question 2

Forecasting your audience's reaction to your message is

Accepted Answer

A) impossible-there's no way to know what it will be. 
B) vital, because potential audience reaction affects message organization. 
C) helpful only for internal communication. 
D) helpful only for external communication. 
A) impossible-there's no way to know what it will be. 
B) vital, because potential audience reaction affects message organization. 
C) helpful only for internal communication. 
D) helpful only for external communication. B

Question 3

According to the concept of media richness, the richness of a medium does not depend on its ability to

Accepted Answer

A) facilitate feedback. 
B) establish a personal focus. 
C) handle multiple information cues simultaneously. 
D) convey a sense of affluence and exclusivity. 
A) facilitate feedback. 
B) establish a personal focus. 
C) handle multiple information cues simultaneously. 
D) convey a sense of affluence and exclusivity. D

Question 4

Speeches, presentations, and meetings are all examples of ________ media.

Accepted Answer

oral
Explanation:Note that ora

Question 5

The final step in the writing process is ________ your message, which involves revising, producing and distributing it.

Accepted Answer

completing
Explanation:You should not co

Question 6

How can your audience's level of understanding help you determine the appropriate amount of information to include in a business message?

Accepted Answer

If audience members do not share your ge

Question 7

In order to optimize your writing time, reserve about ________ of that time for revising, producing, proofreading, and distributing your message.

Accepted Answer

A) 10 percent 
B) 20 percent 
C) 25 percent 
D) 15 percent 
A) 10 percent 
B) 20 percent 
C) 25 percent 
D) 15 percent

Question 8

As a new supervisor, you need to introduce yourself to your team of ten employees. The best medium for this type of non-routine message would be

Accepted Answer

A) a face-to-face meeting. 
B) an email message. 
C) a conference call. 
D) a text message. 
A) a face-to-face meeting. 
B) an email message. 
C) a conference call. 
D) a text message.

Question 9

An example of a specific purpose for a business message would be

Accepted Answer

A) to impart information to the audience. 
B) to inform employees about the new vacation policy. 
C) to persuade readers to take action. 
D) to obtain audience participation and collaboration. 
A) to impart information to the audience. 
B) to inform employees about the new vacation policy. 
C) to persuade readers to take action. 
D) to obtain audience participation and collaboration.

Question 10

No matter how you feel personally about a situation, your communication should reflect your organization's objectives.

Accepted Answer

A) True 
 B)False

Question 11

When you want to confirm, illuminate, or expand on the supporting points in a business message, use ________ if you believe that dramatic tension will stimulate your audience's interest.

Accepted Answer

A) facts and figures 
B) narration or storytelling 
C) references to authority figures 
D) examples and quotations 
A) facts and figures 
B) narration or storytelling 
C) references to authority figures 
D) examples and quotations

Question 12

Briefly explain the difference between the topic of a message and the main idea.

Accepted Answer

The topic of a message is its

Question 13

Telephone calls are

Accepted Answer

A) completely incapable of conveying nonverbal signals. 
B) now acceptable only for external communication. 
C) capable of conveying quite a few nonverbal signals. 
D) no longer practical when compared to email. 
A) completely incapable of conveying nonverbal signals. 
B) now acceptable only for external communication. 
C) capable of conveying quite a few nonverbal signals. 
D) no longer practical when compared to email.

Question 14

What are the four tasks involved in planning business messages?

Accepted Answer

Planning business messages involves (1)a

Question 15

A potential downside to the use of electronic media in business communication involves

Accepted Answer

A) delivering messages quickly. 
B) maintaining employee productivity. 
C) promoting audience interaction. 
D) reaching geographically dispersed audiences. 
A) delivering messages quickly. 
B) maintaining employee productivity. 
C) promoting audience interaction. 
D) reaching geographically dispersed audiences.

Question 16

Once you have established your purpose, it's best to consider whether it is worth pursuing at this time.

Accepted Answer

A) True 
 B)False

Question 17

A positive email announcing a new, more convenient travel reimbursement policy should follow the ________ approach for organizing messages.

Accepted Answer

direct
Explanation:Indirect approaches t

Question 18

In high-context cultures, ________ media are often more effective than ________ ones.

Accepted Answer

A) leaner, richer 
B) oral, written 
C) foreign, domestic 
D) none of the above 
A) leaner, richer 
B) oral, written 
C) foreign, domestic 
D) none of the above

Question 19

Which of the following is not a general category common to business communication?

Accepted Answer

A) To inform 
B) To persuade 
C) To negotiate 
D) To collaborate 
A) To inform 
B) To persuade 
C) To negotiate 
D) To collaborate

Question 20

Describe at least three of the tasks involved in developing an audience profile.

Accepted Answer

Developing an audience profile involves

Exam 4: Planning Business Messages

Skilled communicators include only the information that their audience has specifically requested.

Forecasting your audience's reaction to your message is

According to the concept of media richness, the richness of a medium does not depend on its ability to

Speeches, presentations, and meetings are all examples of ________ media.

The final step in the writing process is ________ your message, which involves revising, producing and distributing it.

How can your audience's level of understanding help you determine the appropriate amount of information to include in a business message?

In order to optimize your writing time, reserve about ________ of that time for revising, producing, proofreading, and distributing your message.

As a new supervisor, you need to introduce yourself to your team of ten employees. The best medium for this type of non-routine message would be

An example of a specific purpose for a business message would be

No matter how you feel personally about a situation, your communication should reflect your organization's objectives.

When you want to confirm, illuminate, or expand on the supporting points in a business message, use ________ if you believe that dramatic tension will stimulate your audience's interest.

Briefly explain the difference between the topic of a message and the main idea.

Telephone calls are

What are the four tasks involved in planning business messages?

A potential downside to the use of electronic media in business communication involves

Once you have established your purpose, it's best to consider whether it is worth pursuing at this time.

A positive email announcing a new, more convenient travel reimbursement policy should follow the ________ approach for organizing messages.

In high-context cultures, ________ media are often more effective than ________ ones.

Which of the following is not a general category common to business communication?

Describe at least three of the tasks involved in developing an audience profile.

Achieving Success Through Effective Business Communication

Mastering Team Skills and Interpersonal Communication

Communicating in a World of Diversity

Writing Business Messages

Completing Business Messages

Electronic Media

Social Media

Visual Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Finding, Evaluating, and Processing Information

Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Oral and Online Presentations

Enhancing Presentations with Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Handbook of Grammar, Mechanics, and Usage

Format and Layout of Business Documents

Documentation of Report Sources

Filters

In high-context cultures, media are often more effective than ones.