Exam 13: Achieving Your Presentation Goals: Informing, Persuading and Relating

List and briefly explain the six suggestions given by your textbook when developing your sales message.

Chuck is receiving an award for the work he did last year with his organization.What type of presentation will Chuck be giving?

A short talk that provides information to an audience is known as a .

Kristen gave a speech explaining three new Human Resource policies.This is an example of a speech to .

When informing others,the simpler your ideas and phrases,the greater the chance that your audience will remember them.

List and describe the three different logical fallacies when trying to persuade others.

Reports summarize what has been accomplished.

When persuading a receptive audience,make sure you present your strongest arguments first.

When selling a product,it is important to stress the features,not the benefits.

In his speech,Warren painted a picture of the grim future that will occur if we don't begin to take measures to protect ourselves against global warming.This is an example of .

During his sales presentation,Mark stated,"Everyone knows that our competitor has the worst customer service in the industry." Mark's statement is an example of which type of fallacy?

The primary difference between a report and a briefing is that .

Providing models,videos,or demonstrations are examples of tools to utilize during which training method?

When making a toast,wit is more important than sincerity.

Rick is a very knowledgeable about the work he does and is viewed as being honest and helpful by the people he works with,but when he speaks he is not perceived as having much credibility.Which factor of credibility for Rick most likely lack in?

Training emphasizes doing,while education emphasizes knowing.

List and explain the five steps involved when completing a motivated sequence.

The process of drawing conclusions from evidence is known as .

Describe the key strategies for developing a briefing,a report,and a public relations presentation.

Bonnie identifies the common arguments against the death penalty and systematically argues against each of these objections.What organizational pattern is Bonnie using?