Exam 18: Establishing and Maintaining a Retail Image

The least expensive display is a(n)________ display.

Customer space has the lowest proportion of total space for which type of retailer?

Prototype store exteriors are commonly used by independents.

The sales-productivity ratio determines space needs on the basis of a product category's sales expectations.

Which entrance type reduces pedestrian traffic congestion,makes a store inviting,and enables customers to see inside the store?

Which type of storefronts are most likely to be uniform within a chain or franchise?

The largest percentage of most retail facilities is comprised of ________ space.

In a functional product grouping,goods are categorized by common ________.

Store construction can be facilitated through the use of modular structures and prototype stores.

An area where nondisplayed items are stocked is called ________ space.

Department stores commonly classify female clothing into juniors,misses,and ladies.This represents a ________ grouping.

A department store leases space to travel agents and beauty parlors in areas with low customer traffic.This illustrates a ________ product grouping.

The sales-productivity ratio approach determines space needs based on assortment considerations.

Ensemble displays are commonly used in a ________ product grouping.

A major advantage of a curving traffic pattern is ________.

The retailer with the largest percentage of customer space to selling space is a ________.

Common storefronts and similar customer service strategies are used by franchisors and retail chains to ________.

The lowest cost assembled display is a(n)________ display.

a.Contrast the advantages and disadvantages of straight versus curving traffic flows. b.In what situations would you use each technique?

Perishable items are categorized and displayed on the basis of ________ product groupings.