Question 1

Abstract concepts such as personality,need for variety,and materialism are often called _____.

Accepted Answer

A)  variables 
B)  constructs 
C)  concepts 
D)  theories 
E)  models 
A)  variables 
B)  constructs 
C)  concepts 
D)  theories 
E)  models B

Question 2

Direct observation of phenomena,empirically testable hypotheses,and the ability to rule out rival hypotheses are all essential tenets of the _____.

Accepted Answer

A)  experiential method 
B)  scientific method 
C)  intuitive process 
D)  strategic management process 
E)  account planning philosophy 
A)  experiential method 
B)  scientific method 
C)  intuitive process 
D)  strategic management process 
E)  account planning philosophy B

Question 3

All of the following are examples of dichotomous variables except _____.

Accepted Answer

A)  employed-unemployed 
B)  male-female 
C)  number of children in the household 
D)  married-unmarried 
E)  all of the above are dichotomous variables 
A)  employed-unemployed 
B)  male-female 
C)  number of children in the household 
D)  married-unmarried 
E)  all of the above are dichotomous variables C

Question 4

Which of the following is a correlational hypothesis?

Accepted Answer

A)  A decrease in the value of the US dollar relative to other currencies leads to an increase in exports. 
B)  Education on the process of preparing meat for consumption leads to a decrease in the consumption of hamburgers. 
C)  An increase in family income leads to an increase in the percentage of income spent on housing. 
D)  Low interest rates resulted in a record year for real estate investment trusts (REITs) as individuals invested in real estate rather than other forms of investment. 
E)  People in the South tend to rate the President more favorably than do people in the North. 
A)  A decrease in the value of the US dollar relative to other currencies leads to an increase in exports. 
B)  Education on the process of preparing meat for consumption leads to a decrease in the consumption of hamburgers. 
C)  An increase in family income leads to an increase in the percentage of income spent on housing. 
D)  Low interest rates resulted in a record year for real estate investment trusts (REITs) as individuals invested in real estate rather than other forms of investment. 
E)  People in the South tend to rate the President more favorably than do people in the North.

Question 5

_____ variables product data that fit into three or more categories with specific assigned values.

Accepted Answer

A)  Dichotomous 
B)  Discrete 
C)  Operational 
D)  Independent 
E)  Continuous 
A)  Dichotomous 
B)  Discrete 
C)  Operational 
D)  Independent 
E)  Continuous

Question 6

Which term below refers to a construct that is presumed to exist,but can only be inferred from data?

Accepted Answer

A)  Conceptual scheme 
B)  Hypothetical construct 
C)  Operational definition 
D)  Confounding variable 
E)  Extraneous variable 
A)  Conceptual scheme 
B)  Hypothetical construct 
C)  Operational definition 
D)  Confounding variable 
E)  Extraneous variable

Question 7

Potato chip sales vary directly with the level of television viewing.This is an example of a _____.

Accepted Answer

A)  research question 
B)  descriptive hypothesis 
C)  correlational hypothesis 
D)  causal hypothesis 
E)  dichotomous hypothesis 
A)  research question 
B)  descriptive hypothesis 
C)  correlational hypothesis 
D)  causal hypothesis 
E)  dichotomous hypothesis

Question 8

A variable is said to be _____ when it has only two values,reflecting the presence or absence of a property.

Accepted Answer

A)  dichotomous 
B)  discrete 
C)  ratio-scaled 
D)  metric 
E)  continuous 
A)  dichotomous 
B)  discrete 
C)  ratio-scaled 
D)  metric 
E)  continuous

Question 9

Consider the following statements: "Inner-city household interviewing is especially difficult and expensive.This survey involves substantial inner-city household interviewing.The interviewing in this survey will be especially difficult and expensive." This is an example of a(n)_____.

Accepted Answer

A)  empirical argument 
B)  inductive argument 
C)  exposition 
D)  deductive argument 
E)  hypothesis 
A)  empirical argument 
B)  inductive argument 
C)  exposition 
D)  deductive argument 
E)  hypothesis

Question 10

_____ is a form of argument that purports to be conclusive - the conclusion must necessarily follow from the reasons given.

Accepted Answer

A)  Induction 
B)  Deduction 
C)  Logic 
D)  Philosophy 
E)  Exposition 
A)  Induction 
B)  Deduction 
C)  Logic 
D)  Philosophy 
E)  Exposition

Question 11

Jason is using the demographic variables of highest level of educational attainment (high school graduate,some college,college graduate,graduate school)and ethnicity (Asian,African-American,Caucasian,Hispanic,other)to describe survey respondents.Both are examples of _____ variables.

Accepted Answer

A)  dichotomous 
B)  discrete 
C)  continuous 
D)  dependent 
E)  mediating 
A)  dichotomous 
B)  discrete 
C)  continuous 
D)  dependent 
E)  mediating

Question 12

A _____ is a set of systematically interrelated concepts,definitions,and propositions that are advanced to explain or predict phenomena.

Accepted Answer

A)  conceptual scheme 
B)  hypothesis 
C)  theory 
D)  diagram 
E)  factual schema 
A)  conceptual scheme 
B)  hypothesis 
C)  theory 
D)  diagram 
E)  factual schema

Question 13

Explain the essential tenets of the scientific method and why this method is important for business research.

Accepted Answer

The scientific method is an approach to

Question 14

A(n)_____ describes the interrelationships between concepts and constructs.

Accepted Answer

A)  hypothetical construct 
B)  postulation 
C)  conceptual scheme 
D)  operational definition 
E)  inductive argument 
A)  hypothetical construct 
B)  postulation 
C)  conceptual scheme 
D)  operational definition 
E)  inductive argument

Question 15

Variables that are included because they are believed to have a significant contributory or contingent effect on the IV-DV relationship are called _____ variables.

Accepted Answer

A)  criterion 
B)  predictor 
C)  mediator 
D)  moderator 
E)  extraneous 
A)  criterion 
B)  predictor 
C)  mediator 
D)  moderator 
E)  extraneous

Question 16

Which form of argument presents a conclusion based on reasons or proof?

Accepted Answer

A)  Induction 
B)  Deduction 
C)  Logic 
D)  Philosophy 
E)  Exposition 
A)  Induction 
B)  Deduction 
C)  Logic 
D)  Philosophy 
E)  Exposition

Question 17

Because of the nature of induction,the conclusion can be thought of as _____.

Accepted Answer

A)  fact 
B)  one explanation among many 
C)  proof 
D)  evidence 
E)  empirical 
A)  fact 
B)  one explanation among many 
C)  proof 
D)  evidence 
E)  empirical

Question 18

Automobile is a(n)_____ concept,while service quality is a(n)_____ concept.

Accepted Answer

A)  abstract, objective 
B)  subjective, objective 
C)  intangible, tangible 
D)  objective, abstract 
E)  factual, perceptual 
A)  abstract, objective 
B)  subjective, objective 
C)  intangible, tangible 
D)  objective, abstract 
E)  factual, perceptual

Question 19

Which type of model allows the researcher to visualize numerous variables and relationships?

Accepted Answer

A)  Descriptive 
B)  Predictive 
C)  Normative 
D)  Correlational 
E)  Planning 
A)  Descriptive 
B)  Predictive 
C)  Normative 
D)  Correlational 
E)  Planning

Question 20

Which of the following can not be thought of as variables?

Accepted Answer

A)  Events 
B)  Acts 
C)  Characteristics 
D)  People 
E)  All of the above can be thought of as variables 
A)  Events 
B)  Acts 
C)  Characteristics 
D)  People 
E)  All of the above can be thought of as variables

Exam 3: Thinking Like a Researcher

Abstract concepts such as personality,need for variety,and materialism are often called _____.

Direct observation of phenomena,empirically testable hypotheses,and the ability to rule out rival hypotheses are all essential tenets of the _____.

All of the following are examples of dichotomous variables except _____.

Which of the following is a correlational hypothesis?

_____ variables product data that fit into three or more categories with specific assigned values.

Which term below refers to a construct that is presumed to exist,but can only be inferred from data?

Potato chip sales vary directly with the level of television viewing.This is an example of a _____.

A variable is said to be _____ when it has only two values,reflecting the presence or absence of a property.

Consider the following statements: "Inner-city household interviewing is especially difficult and expensive.This survey involves substantial inner-city household interviewing.The interviewing in this survey will be especially difficult and expensive." This is an example of a(n)_____.

_____ is a form of argument that purports to be conclusive - the conclusion must necessarily follow from the reasons given.

Jason is using the demographic variables of highest level of educational attainment (high school graduate,some college,college graduate,graduate school)and ethnicity (Asian,African-American,Caucasian,Hispanic,other)to describe survey respondents.Both are examples of _____ variables.

A _____ is a set of systematically interrelated concepts,definitions,and propositions that are advanced to explain or predict phenomena.

Explain the essential tenets of the scientific method and why this method is important for business research.

A(n)_____ describes the interrelationships between concepts and constructs.

Variables that are included because they are believed to have a significant contributory or contingent effect on the IV-DV relationship are called _____ variables.

Which form of argument presents a conclusion based on reasons or proof?

Because of the nature of induction,the conclusion can be thought of as _____.

Automobile is a(n)_____ concept,while service quality is a(n)_____ concept.

Which type of model allows the researcher to visualize numerous variables and relationships?

Which of the following can not be thought of as variables?

Research in Business

Ethics in Business Research

The Research Process: an Overview

Clarifying the Research Question Through Secondary Data and Exploration

Research Design: An Overview

Qualitative Research

Observation Studies

Experiments

Surveys

Measurement

Measurement Scales

Questionnaires and Instruments

Sampling

Data Preparation and Description

Exploring, Displaying, and Examining Data

Hypothesis Testing

Measures of Association

Multivariate Analysis: An Overview

Presenting Insights and Findings: Written Reports

Presenting Insights and Findings: Oral Presentations

Filters

Automobile is a(n)_ concept,while service quality is a(n)_ concept.