Question 1

When scales are continuous they measure not only direction or classification but _____ as well.

Accepted Answer

A)  validity 
B)  reliability 
C)  ranking 
D)  intensity 
E)  completeness 
A)  validity 
B)  reliability 
C)  ranking 
D)  intensity 
E)  completeness

Question 2

John is assessing the correlation between measures of employee commitment and organizational financial performance in an attempt to validate the employee commitment scale. It is hypothesized that the correlation between these two constructs should be positive and significant, which it is. John is assessing which type of validity of the employee commitment scale?

Accepted Answer

A)  convergent 
B)  discriminant 
C)  criterion 
D)  test-retest 
E)  predictive 
A)  convergent 
B)  discriminant 
C)  criterion 
D)  test-retest 
E)  predictive

Question 3

The measurement process involves specifying the variables that serve as ____ for the concepts.

Accepted Answer

A)  representatives 
B)  fill-ins 
C)  scores 
D)  indices 
E)  proxies 
A)  representatives 
B)  fill-ins 
C)  scores 
D)  indices 
E)  proxies

Question 4

The polar extremes approach means the same as using a forced choice scale.

Accepted Answer

A) True 
 B)False

Question 5

With which type of scale is data analysis restricted to counts of the number of responses in each category, calculation of the mode or percentage for a particular question, and use of the chi-square statistic?

Accepted Answer

A)  ratio 
B)  interval 
C)  nominal 
D)  ordinal 
E)  minimal 
A)  ratio 
B)  interval 
C)  nominal 
D)  ordinal 
E)  minimal

Question 6

Explain why using a forced choice scale may result in response errors. What should the researcher do to avoid this?

Accepted Answer

The answer of Explain why using a forced choice scale...

Question 7

Karen included a question asking respondents if they were happy with their work environment. The answer choices were "yes" or "no." Respondents answering "yes" are coded with a "1," and those answering "no" were coded with a "0." What type of scale is Karen using?

Accepted Answer

A)  ratio 
B)  nominal 
C)  interval 
D)  ordinal 
E)  minimal 
A)  ratio 
B)  nominal 
C)  interval 
D)  ordinal 
E)  minimal

Question 8

Explain what is meant by "construct validity" and describe how it is assessed.

Accepted Answer

The answer of Explain what is meant by "construct validity"...

Question 9

An interval scale is a ranking scale.

Accepted Answer

A) True 
 B)False

Question 10

Which of the following is TRUE regarding interval scales?

Accepted Answer

A)  This scale is the lowest level of measurement. 
B)  This scale is a ranking scale only. 
C)  The differences between points on this scale can be interpreted and compared meaningfully. 
D)  The location of the zero point is fixed. 
E)  This scale provides the highest level of measurement. 
A)  This scale is the lowest level of measurement. 
B)  This scale is a ranking scale only. 
C)  The differences between points on this scale can be interpreted and compared meaningfully. 
D)  The location of the zero point is fixed. 
E)  This scale provides the highest level of measurement.

Question 11

Which type of scale is the lowest level of measurement and provides data that is relatively low in precision?

Accepted Answer

A)  ratio 
B)  nominal 
C)  interval 
D)  ordinal 
E)  minimal 
A)  ratio 
B)  nominal 
C)  interval 
D)  ordinal 
E)  minimal

Question 12

Name and describe the five nonmetric scales.

Accepted Answer

The answer of Name and describe the five nonmetric scales....

Question 13

A survey instrument (questionnaire) is considered ____ if its repeated application results in consistent scores.

Accepted Answer

A)  valid 
B)  reliable 
C)  acceptable 
D)  accurate 
E)  consistent 
A)  valid 
B)  reliable 
C)  acceptable 
D)  accurate 
E)  consistent

Question 14

Which of the following statements is TRUE regarding reliability?

Accepted Answer

A)  The minimum number of items in a scale to measure a particular concept should be at least five. 
B)  The items included in the scale can be either positively or negatively correlated. 
C)  Items in a scale that are correlated with other items in the scale at a level lower than 0.30 should be evaluated for removal from the scale. 
D)  Reliability is the extent to which a construct measures what it is supposed to measure. 
E)  Reliability assesses whether a construct performs as expected relative to other variables indentified as meaningful criteria. 
A)  The minimum number of items in a scale to measure a particular concept should be at least five. 
B)  The items included in the scale can be either positively or negatively correlated. 
C)  Items in a scale that are correlated with other items in the scale at a level lower than 0.30 should be evaluated for removal from the scale. 
D)  Reliability is the extent to which a construct measures what it is supposed to measure. 
E)  Reliability assesses whether a construct performs as expected relative to other variables indentified as meaningful criteria.

Question 15

Oscar administers the same questionnaire to the same sample at two points in time. He compares the results to determine how similar they are. Oscar is conducting which test for reliability?

Accepted Answer

A)  alternative-forms 
B)  internal consistency 
C)  convergent 
D)  discriminant 
E)  test-retest 
A)  alternative-forms 
B)  internal consistency 
C)  convergent 
D)  discriminant 
E)  test-retest

Question 16

If a researcher has several statements that all relate to a single concept and then combines the individual statement ratings, the result is a _____.

Accepted Answer

A)  construct 
B)  Likert scale 
C)  higher-order scale 
D)  categorical scale 
E)  summated ratings scale 
A)  construct 
B)  Likert scale 
C)  higher-order scale 
D)  categorical scale 
E)  summated ratings scale

Question 17

Which type of scale provides data that describe differences in the type or kind of response by indicating the absence or presence of a particular characteristic or property?

Accepted Answer

A)  nonmetric scales 
B)  verification scales 
C)  comparative scales 
D)  numerical scales 
E)  primary scales 
A)  nonmetric scales 
B)  verification scales 
C)  comparative scales 
D)  numerical scales 
E)  primary scales

Question 18

"What is your age? _____ male _____ female (check one)," is an example of which type of scale?

Accepted Answer

A)  demographic scale 
B)  Likert scale 
C)  metric scale 
D)  categorical scale 
E)  sorting scale 
A)  demographic scale 
B)  Likert scale 
C)  metric scale 
D)  categorical scale 
E)  sorting scale

Question 19

_____ involves assigning numbers to a variable according to certain rules.

Accepted Answer

A)  Measurement 
B)  Scaling 
C)  Manifesting 
D)  Rating 
E)  Validating 
A)  Measurement 
B)  Scaling 
C)  Manifesting 
D)  Rating 
E)  Validating

Question 20

What are the two types of internal consistency reliability?

Accepted Answer

A)  convergent and discriminant 
B)  content and construct 
C)  criterion and concurrent 
D)  split-half and coefficient alpha 
E)  predictive and nomological 
A)  convergent and discriminant 
B)  content and construct 
C)  criterion and concurrent 
D)  split-half and coefficient alpha 
E)  predictive and nomological

When scales are continuous they measure not only direction or classification but _____ as well.

The measurement process involves specifying the variables that serve as ____ for the concepts.

The polar extremes approach means the same as using a forced choice scale.

With which type of scale is data analysis restricted to counts of the number of responses in each category, calculation of the mode or percentage for a particular question, and use of the chi-square statistic?

Explain why using a forced choice scale may result in response errors. What should the researcher do to avoid this?

Karen included a question asking respondents if they were happy with their work environment. The answer choices were "yes" or "no." Respondents answering "yes" are coded with a "1," and those answering "no" were coded with a "0." What type of scale is Karen using?

Explain what is meant by "construct validity" and describe how it is assessed.

An interval scale is a ranking scale.

Which of the following is TRUE regarding interval scales?

Which type of scale is the lowest level of measurement and provides data that is relatively low in precision?

Name and describe the five nonmetric scales.

A survey instrument (questionnaire) is considered ____ if its repeated application results in consistent scores.

Which of the following statements is TRUE regarding reliability?

Oscar administers the same questionnaire to the same sample at two points in time. He compares the results to determine how similar they are. Oscar is conducting which test for reliability?

If a researcher has several statements that all relate to a single concept and then combines the individual statement ratings, the result is a _____.

Which type of scale provides data that describe differences in the type or kind of response by indicating the absence or presence of a particular characteristic or property?

"What is your age? _ male _ female (check one)," is an example of which type of scale?

_____ involves assigning numbers to a variable according to certain rules.

What are the two types of internal consistency reliability?

Business Research for the Twenty-First Century

Overview of the Research Process

Ethics in Business Research

Defining the Research Problem and Reviewing the Literature

The Nature and Sources of Secondary Business Data

Conceptualization and Research Design

Sampling Approaches and Considerations

Methods of Collecting Primary Data

Questionnaire Design

Basic Data Analysis for Qualitative Research

Basic Data Analysis for Quantitative Research

Testing Hypotheses in Quantitative Research

Examining Relationships Using Correlation and Regression

Other Multivariate Techiques

Reporting and Presenting Research

Filters

Exam 9: Measurement and Scaling

When scales are continuous they measure not only direction or classification but _____ as well.

The measurement process involves specifying the variables that serve as ____ for the concepts.

The polar extremes approach means the same as using a forced choice scale.

With which type of scale is data analysis restricted to counts of the number of responses in each category, calculation of the mode or percentage for a particular question, and use of the chi-square statistic?

Explain why using a forced choice scale may result in response errors. What should the researcher do to avoid this?

Karen included a question asking respondents if they were happy with their work environment. The answer choices were "yes" or "no." Respondents answering "yes" are coded with a "1," and those answering "no" were coded with a "0." What type of scale is Karen using?

Explain what is meant by "construct validity" and describe how it is assessed.

An interval scale is a ranking scale.

Which of the following is TRUE regarding interval scales?

Which type of scale is the lowest level of measurement and provides data that is relatively low in precision?

Name and describe the five nonmetric scales.

A survey instrument (questionnaire) is considered ____ if its repeated application results in consistent scores.

Which of the following statements is TRUE regarding reliability?

Oscar administers the same questionnaire to the same sample at two points in time. He compares the results to determine how similar they are. Oscar is conducting which test for reliability?

If a researcher has several statements that all relate to a single concept and then combines the individual statement ratings, the result is a _____.

Which type of scale provides data that describe differences in the type or kind of response by indicating the absence or presence of a particular characteristic or property?

"What is your age? _____ male _____ female (check one)," is an example of which type of scale?

_____ involves assigning numbers to a variable according to certain rules.

What are the two types of internal consistency reliability?

Business Research for the Twenty-First Century

Overview of the Research Process

Ethics in Business Research

Defining the Research Problem and Reviewing the Literature

The Nature and Sources of Secondary Business Data

Conceptualization and Research Design

Sampling Approaches and Considerations

Methods of Collecting Primary Data

Questionnaire Design

Basic Data Analysis for Qualitative Research

Basic Data Analysis for Quantitative Research

Testing Hypotheses in Quantitative Research

Examining Relationships Using Correlation and Regression

Other Multivariate Techiques

Reporting and Presenting Research

Filters

"What is your age? _ male _ female (check one)," is an example of which type of scale?