Exam 8: Strategy Formulation and Execution

Which of the following includes the planning and decision making that lead to the establishment of the firm's goals and of a specific strategic plan?

Theresa Teutul Theresa Teutul was an executive with Digital Industries, a leading manufacturer of color televisions. She recognized that the color television market in the late 1970s was facing significant challenges. After two decades of highly successful development and marketing, the sales of color televisions had slowed and replacing older color television sets largely created her market. -Using the logic of the BCG matrix, Theresa should recognize that her strategic business unit was in which quadrant?

Double Click, Inc. has a number of strategic business units. Their handheld computer unit has a large market share in this rapidly growing industry. According to the BCG matrix, their handheld computer business would be classified as:

List the four global corporate strategies.

People need to understand how their individual actions can contribute to achieving an organizational strategy. This can be accomplished by delegating authority and responsibility, defining roles, and defining measures and metrics. These actions are part of which tool for putting strategy into action?

Portfolio strategy pertains to the mix of business units and product lines that fit together in a logical way to provide synergy and competitive advantage for the corporation.

The mix of business units and product lines that fit together in a logical way to provide synergy and competitive advantage for the corporation is the essence of __________ strategy.

Executives acquire information about external opportunities and strengths from a variety of reports, including budgets, financial ratios, profit and loss statements, and surveys of employee attitudes and satisfaction.

The dog, according to the BCG matrix, is a poor performer.

Managers help their companies create value by devising strategies that __________and __________.

Persuasion, motivation techniques, and cultural values are examples of which of the dimensions used to implement strategy?

Vertical integration means the company expands into businesses that either produce the supplies needed to make products and services or that distribute and sell those products and services to customers.

Decisions regarding the proper amount of advertising for a particular good or service are related to __________ strategy.

The cash cow:

When an organization expands into a totally new line of business, it is implementing a strategy of __________ diversification.

Which of the following questions is central to a functional-level strategy?

Which of the following is not a technique used to monitor external environments?

The essence of formulating strategy is choosing how the organization will be different.

Many strategy experts agree that __________ is the most important, yet the most difficult, part of strategic management.

Ford's decision to completely redesign its Ford Taurus can be classified as a __________ strategy.