Question 1

The chi-square test is performed by:

Accepted Answer

A) comparing a metric variable with a categorical variable 
B) comparing one frequency table with one cross-tabulation table 
C) comparing the difference among categories of more than three variables 
D) comparing observed frequencies with expected frequencies 
E) comparing the pie chart with the stacked bar chart 
A) comparing a metric variable with a categorical variable 
B) comparing one frequency table with one cross-tabulation table 
C) comparing the difference among categories of more than three variables 
D) comparing observed frequencies with expected frequencies 
E) comparing the pie chart with the stacked bar chart

Question 2

Which of the following is NOT true of a scatter diagram?

Accepted Answer

A) It plots data pairs in an x- and y-axis graph. 
B) It will portray the amount of covariation between two metric variables. 
C) It plots the points corresponding to each matched pair of x and y variables. 
D) When there is no apparent association or relationship between two variables, the points on a scatter diagram fail to create any identifiable pattern. 
E) There is no relationship between scatter diagrams and correlation coefficients. 
A) It plots data pairs in an x- and y-axis graph. 
B) It will portray the amount of covariation between two metric variables. 
C) It plots the points corresponding to each matched pair of x and y variables. 
D) When there is no apparent association or relationship between two variables, the points on a scatter diagram fail to create any identifiable pattern. 
E) There is no relationship between scatter diagrams and correlation coefficients.

Question 3

The more precise the prediction in a linear relationship,the closer the R-square value will be to:

Accepted Answer

A) 0 
B) -1 
C) +1 
D) infinity 
E) .01 
A) 0 
B) -1 
C) +1 
D) infinity 
E) .01

Question 4

Expected frequencies in chi-square analysis are found in the sample; observed frequencies are computed.

Accepted Answer

A) True 
 B)False

Question 5

If we determine a precise linear relationship between two variables,then by knowing the value of one variable,we should be able to predict the other variable.

Accepted Answer

A) True 
 B)False

Question 6

________ is the analytical technique that assesses the statistical significance of categorical variable relationships.

Accepted Answer

A) A stacked pie chart 
B) Cross-tabulation analysis 
C) Cross-label analysis 
D) Cross-category analysis 
E) A stacked bar chart 
A) A stacked pie chart 
B) Cross-tabulation analysis 
C) Cross-label analysis 
D) Cross-category analysis 
E) A stacked bar chart

Question 7

A scatter diagram that resembles a ball represents a correlation of zero.

Accepted Answer

A) True 
 B)False

The chi-square test is performed by:

Which of the following is NOT true of a scatter diagram?

The more precise the prediction in a linear relationship,the closer the R-square value will be to:

Expected frequencies in chi-square analysis are found in the sample; observed frequencies are computed.

If we determine a precise linear relationship between two variables,then by knowing the value of one variable,we should be able to predict the other variable.

________ is the analytical technique that assesses the statistical significance of categorical variable relationships.

A scatter diagram that resembles a ball represents a correlation of zero.

An Introduction to Marketing Research

The Marketing Research Industry

The Marketing Research Process Including the Problem and Research Objectives

Research Design Alternatives and Qualitative Research

Information Types and Sources: Secondary Data and Standardized Information

Data Collection Methods

Measurement Scales

Designing Data Collection Forms

Determining Sample Size and the Sample Plan

Data Issues and Inputting Data Into Xl Data Analyst

Summarizing Your Data

Generalizing Your Findings

Finding Differences

Preparing and Presenting Your Research Report

Filters

Exam 14: Determining Relationships

The chi-square test is performed by:

Which of the following is NOT true of a scatter diagram?

The more precise the prediction in a linear relationship,the closer the R-square value will be to:

Expected frequencies in chi-square analysis are found in the sample; observed frequencies are computed.

If we determine a precise linear relationship between two variables,then by knowing the value of one variable,we should be able to predict the other variable.

________ is the analytical technique that assesses the statistical significance of categorical variable relationships.

A scatter diagram that resembles a ball represents a correlation of zero.

An Introduction to Marketing Research

The Marketing Research Industry

The Marketing Research Process Including the Problem and Research Objectives

Research Design Alternatives and Qualitative Research

Information Types and Sources: Secondary Data and Standardized Information

Data Collection Methods

Measurement Scales

Designing Data Collection Forms

Determining Sample Size and the Sample Plan

Data Issues and Inputting Data Into Xl Data Analyst

Summarizing Your Data

Generalizing Your Findings

Finding Differences

Preparing and Presenting Your Research Report

Filters