Exam 9: Determining Sample Size and the Sample Plan

One form of probability sampling is known as ________ sampling,in which the population is divided into subgroups,each of which may represent the entire population.

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(Multiple Choice)

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Question 1

Correct Answer:

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Using a knowledgeable person to decide who would be in a sample is an example of:

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(Multiple Choice)

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Question 2

Correct Answer:

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Which of the following sampling methods would the following formula be used with? Probability of selection = Sample size/Population size

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(Multiple Choice)

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Question 3

Correct Answer:

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When done conscientiously and with a solid understanding of the quota characteristics,quota sampling can rival probability sampling in the minds of some researchers.

(True/False)

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Question 4

In the formula for the skip interval,the sample size is divided by the population list size.

(True/False)

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Question 5

In the confidence interval formula for sample size,the symbol r represents an estimate of:

(Multiple Choice)

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Question 6

Members of a population who are less well known,disliked,or whose opinions conflict with the respondents' have a low probability of being selected into a ________.

(Multiple Choice)

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Question 7

A sample is a subset of a group that should:

(Multiple Choice)

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Question 8

What does the p stand for in the confidence interval formula for sample size?

(Multiple Choice)

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Question 9

Non-probability sampling methods take shortcuts that:

(Multiple Choice)

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Question 10

The use of p=50%,q=50% is a research industry standard at least in part because:

(Multiple Choice)

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Question 11

Sample frame error refers solely to overrepresentations of the true population in a sample frame.

(True/False)

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Question 12

The relationship between sample size and sample accuracy is that as sample size increases:

(Multiple Choice)

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Question 13

The four nonprobability sampling methods are simple random sampling,systematic sampling,cluster sampling,and stratified sampling.

(True/False)

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Question 14

A(n)________ sample is any other allocation that would occur if we based our sample size per stratum not on its proportionate share of the population but on its variance as per our sample size formula.

(Multiple Choice)

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Question 15

A survey conducted at a busy pedestrian intersection is an example of:

(Multiple Choice)

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Question 16

Cluster sampling is advantageous when there is no electronic database of the population.

(True/False)

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Question 17

The most commonly used nonprobability sampling method is ________.

(Multiple Choice)

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Question 18

Which of the following relies on a random selection of website visitors?

(Multiple Choice)

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Question 19

In the sample size formula for a mean,the s stands for:

(Multiple Choice)

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Question 20

Showing 1 - 20 of 88

One form of probability sampling is known as ________ sampling,in which the population is divided into subgroups,each of which may represent the entire population.

Using a knowledgeable person to decide who would be in a sample is an example of:

Which of the following sampling methods would the following formula be used with? Probability of selection = Sample size/Population size

When done conscientiously and with a solid understanding of the quota characteristics,quota sampling can rival probability sampling in the minds of some researchers.

In the formula for the skip interval,the sample size is divided by the population list size.

In the confidence interval formula for sample size,the symbol r represents an estimate of:

Members of a population who are less well known,disliked,or whose opinions conflict with the respondents' have a low probability of being selected into a ________.

A sample is a subset of a group that should:

What does the p stand for in the confidence interval formula for sample size?

Non-probability sampling methods take shortcuts that:

The use of p=50%,q=50% is a research industry standard at least in part because:

Sample frame error refers solely to overrepresentations of the true population in a sample frame.

The relationship between sample size and sample accuracy is that as sample size increases:

The four nonprobability sampling methods are simple random sampling,systematic sampling,cluster sampling,and stratified sampling.

A(n)________ sample is any other allocation that would occur if we based our sample size per stratum not on its proportionate share of the population but on its variance as per our sample size formula.

A survey conducted at a busy pedestrian intersection is an example of:

Cluster sampling is advantageous when there is no electronic database of the population.

The most commonly used nonprobability sampling method is ________.

Which of the following relies on a random selection of website visitors?

In the sample size formula for a mean,the s stands for:

An Introduction to Marketing Research

The Marketing Research Industry

The Marketing Research Process Including the Problem and Research Objectives

Research Design Alternatives and Qualitative Research

Information Types and Sources: Secondary Data and Standardized Information

Data Collection Methods

Measurement Scales

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Data Issues and Inputting Data Into Xl Data Analyst

Summarizing Your Data

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Determining Relationships

Finding Differences

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